5 Trends That Will Be Huge This Autumn, According to Zara

There’s no better sign that a trend is really a trend than the endorsement of everyone’s favourite fast-fashion retailer, Zara. But how do you know it’s here to stay? While there’s no exact science (trust us, we’ve tried), there are multiple factors you can consider, aside from sheer intuition. On one hand, you can look to street style and celebrities to see how much traction the trend is gaining—or if it’s short-lived and falling flat. On the other hand, you can also look at retailers. Ask yourself: How many iterations of said trend are they making and selling? That’s precisely what we did today with Zara, by looking at the biggest trends among the company’s new season product offerings. From novelty denim to ballet, we’ve narrowed down the five biggest trends Zara is backing for the season ahead.

Scroll through to see what they are, and shop our picks for each.


From flats to wrap tops and tulle skirts, there’s a lot to love about the ballet trend.


Shiny fabrics aren’t just for going out. Pair the pieces below with denim, sneakers and other basics for high-impact daytime looks.


From two-tone jeans to patches on pants and jackets, this denim trend will make your everyday outfits instantly more interesting.


With literally every brand and celebrity on board, there’s no chance of this trend going away anytime soon. 


That’s right, your sneakers and leggings can stay part of your outfit rotation for a little while longer. 

Which trend will you be trying first? Tell us in the comments! 

Opening Image: We the People 


Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2024, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch Summer House.