I'm Calling It: This Will Be the Most Popular Hair Colour of 2021

From sweeping fringes to choppy bobs, hairdressers are predicting that there will be plenty of hair transformation fun to be had in 2021 once salons reopen. Unless you're brave enough to cut your own hair at home, of course. But what about when it comes to colour? Well, unlike some of the more low-maintenance hairstyles that are already trending this year, it looks like consumers are still willing to embrace at-home box dyes in their quest for a new hue. And there's one shade that looks set to dominate the year ahead: copper. Yes, burnished reds, coppery golds and sheeny ambers will be everywhere in 2021 and there are plenty of fashion girls and celebs already proving just how good this colour trend looks.


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As for caring for this colour at home? "There is so much demand for copper colour and care, as the vibrancy fades quickly whether it’s natural or coloured," explains Josh Wood, expert colourist and founder of Josh Wood Colour. "I’d always recommend applying a hydrating treatment mask once or twice a week to keep that colour vibrant and always steer clear of sulphates in your shampoos."

Ahead, keep scrolling for 15 of the best copper hair colour looks.


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Lizzo's embracing all things red with this tonal fashion and beauty look.


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Zendaya was way ahead of the curve with this Met Gala beauty look—the copper-coloured bob is so 2021.


Courtney Trop
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Copper looks so good paired with Courtney's cool-girl hair texture.


Emma Roberts
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Emma's warm-toned hair and red lipstick oozes Hollywood siren.


Jourdan Dunn
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For a more subtle take on the copper hair trend, opt for a deeper, burgundy-inspired shade like Jourdan's. 


Isla Fisher
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Isla's auburn hair always looks so incredibly glossy.


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How good do SZA's curls look in copper?


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Bouncy curls and auburn strands lend retro appeal to Rihanna's long hairstyle.


Emma Stone
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Emma has embraced all shades of red over the years but this rich, deep copper might be my favourite of all.


Phoebe Tonkin
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For a low-maintenance take on the copper hair trend, keep roots clear of colour like Phoebe and focus the colour at the ends.


Nnenna Echem
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I love the contrast between Nnenna's dark roots and her amber-tinged low bun.


Jessica Chastain
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Jessica's strawberry-blonde strands are a great entry point to the copper hair trend.


Eva Mendes
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Brunettes like Eva look amazing with just a hint of copper gloss through their lengths.


Angela Scanlon
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Let's be real—Angela is always serving us redhead hair inspo and we're here for it.


Freddie Harrel
(Image credit: @FREDDIEHARREL)

Copper curls look so good on Freddie.

Now shop the best products for copper hair:

Mica Ricketts