Nayiri Mampourian
Nayiri is Who What Wear's senior fashion editor for branded content and based in her hometown, Los Angeles. It all began in 2014 when she landed an internship at the company and never looked back. While she does love writing her fair share of fashion stories, her heart really belongs in the brainstorm room, where she has fun strategizing different ways to create content with our fashion partners so that you engage with the brands you know and love. Her style tends to be more classic (she loves a good black-and-white look with gold accessories), and white pumps are kind of her thing. If she had to pick one person's wardrobe to raid, it would be Rosie Huntington-Whiteley's, and she also has a major obsession with interior design. She's a mom to a 1-year-old baby girl named Sophie, and she fully plans on training her to spot fashion trends by the time she's 10. That's all!
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The Non-Skinny Jeans All the Fashion Girls Are Currently Wearing
It’ll be your new go-to.
By Nayiri Mampourian
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I Found the Perfect Spring Pants—Here's How I'm Wearing Them
In five different ways, no less.
By Nayiri Mampourian
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The New Elizabeth and James Is Straight Up My Favorite Spring 2020 Collection
And it's all under-$100.
By Nayiri Mampourian
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Fashion Girls Can't Get Enough of This Under-$100 Spring Collection
Consider me influenced.
By Nayiri Mampourian
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The Swimsuits Fashion Girls Are Already Wearing in Miami
And no, they're not string bikinis.
By Nayiri Mampourian
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New Yorkers Love This Versatile Pant Trend—Here's How They're Styling It
It's a legging but not.
By Nayiri Mampourian
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Barbie Ferreira Has Going-Out Style Nailed—Here Are Her Favorite Pieces
Just in time for your next night out.
By Nayiri Mampourian
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15 Expensive-Looking Winter Outfits That Will Never Fail
Outfit inspo ahead.
By Nayiri Mampourian
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5 Effortless Ways I Style My New Favorite White Top
Easy outfit ideas ahead.
By Nayiri Mampourian
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From Skinny to Flare, These Are the 8 Jeans That Matter Right Now
*Gets wallet ready.*
By Nayiri Mampourian
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5 Holiday Outfits You Would Be Very Sad to Miss
From the office party to girls' night.
By Nayiri Mampourian
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4 Editors on What They're Gifting (and Hinting for) This Holiday Season
Not one candle in sight.
By Nayiri Mampourian
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3 Ways New Yorkers Are Styling Neutral Boots Right Now
They're a major trend.
By Nayiri Mampourian
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8 Highly Wearable Shoes I'm Investing In Right Now
All on trend and super stylish.
By Nayiri Mampourian
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8 Classic Fall Pieces I Can't Live Without
Love me some black and white.
By Nayiri Mampourian
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How California Girls Wear High-Waisted Jeans
Take it from the experts.
By Nayiri Mampourian
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We Just Found the Best Place to Score Chelsea Boots
They're all under $200.
By Nayiri Mampourian
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3 Ways Our Editor in Chief is Styling Her Boots for Fall
Wear these ultra-versatile outfits on repeat.
By Nayiri Mampourian
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4 Fresh Takes on Classic Boots I'm Buying Right Now
And the fall outfits to match.
By Nayiri Mampourian
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3 Denim Outfits That Are Actually So Easy to Re-Create
We're all about that no-fuss lifestyle.
By Nayiri Mampourian
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If Your Style Is Classic, Here's How to Wear Sweaters for Fall
There's nothing better than a beige plaid.
By Nayiri Mampourian
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One More Summer Party? Here's What to Wear for Your Final Fête
Take notes from these influencers.
By Nayiri Mampourian
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Foolproof Jean-and-Boot Combos That Win Every Time
Just add your go-to top.
By Nayiri Mampourian
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How Gucci Made Fashion Fun Again
One loafer at a time.
By Nayiri Mampourian
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It's Our Job to Sort Through Trends—Here Are Our Favorites for Spring
Lime is a thing, you guys.
By Nayiri Mampourian