Nayiri Mampourian
Nayiri is Who What Wear's senior fashion editor for branded content and based in her hometown, Los Angeles. It all began in 2014 when she landed an internship at the company and never looked back. While she does love writing her fair share of fashion stories, her heart really belongs in the brainstorm room, where she has fun strategizing different ways to create content with our fashion partners so that you engage with the brands you know and love. Her style tends to be more classic (she loves a good black-and-white look with gold accessories), and white pumps are kind of her thing. If she had to pick one person's wardrobe to raid, it would be Rosie Huntington-Whiteley's, and she also has a major obsession with interior design. She's a mom to a 1-year-old baby girl named Sophie, and she fully plans on training her to spot fashion trends by the time she's 10. That's all!
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I'm an Expert at Easy, Elevated Style, and I'm Obsessed With This Collection
Very mix and matchable.
By Nayiri Mampourian
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Spring Is Here and I'm RSVP-ing Yes to Basically Everything
I've got fashion, home, and beauty buys for every occasion.
By Nayiri Mampourian
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Hi, Summer? Yeah, We'd Like These 32 Pieces Before You Get Here
Stock up on our favorites before the warm weather hits.
By Nayiri Mampourian
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These 20 On-Trend Fashion and Beauty Buys Have Us 100% Ready for Summer
From dresses to moisturizers.
By Nayiri Mampourian
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I Never Want to See My Sweats Again—Here Are 4 Dress Looks I'm Wearing Instead
Not sorry about it.
By Nayiri Mampourian
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The Most Important Summer Accessories on the Internet Right Now
According to me at least.
By Nayiri Mampourian
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I've Seen These 3 Sunglasses Trends on Almost Every Fashion Person
Truly can't pick a favorite.
By Nayiri Mampourian
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Need Outfit Inspo? Here Are 10 Chill Spring Looks to Try This Month
Extremely effortless.
By Nayiri Mampourian
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How Fashion Editors and Influencers Are Refreshing Their Wardrobes RN
Revealing the secrets here.
By Nayiri Mampourian
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These Spring Outfits From Macy's Are Very On-Trend and Very Under $250
You read that right.
By Nayiri Mampourian
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I Asked My 4 Favorite Fashion People What They're Shopping This Month
So many cute Mother's Day gift ideas.
By Nayiri Mampourian
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The Sporty Trend Is One of My Favorites This Spring—Here's How to Wear It
Loungewear can take a backseat.
By Nayiri Mampourian
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I'm Fully Ready to Shop for Spring's Coolest Pieces Thanks to My Stylish Friends
Eyeing those sandals.
By Nayiri Mampourian
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Here's a Pair of Jeans You Can Actually Feel Good About Buying
A little more relaxed and a lot more sustainable.
By Nayiri Mampourian
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See the Pre-Fall Fashion Trends Everyone Just Started Wearing
Ready for some new-season thrills?
By Nayiri Mampourian