
Erin Jahns
Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor.
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Celeb Makeup Artists Told Me Their Favorite Foundations Under $20—Here's the RevealThey're just as good as their more expensive counterparts.
By Shawna Hudson
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I Spent 2 Hours Shopping the Beauty Section of Nordstrom's Half-Yearly Sale—Here's What to BuyGood stuff here.
By Erin Jahns
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Celeb Manicurists Say These Are the Best Nude Nail Colors for Every Skin TonePlus, here are tips for choosing your perfect shade.
By Erin Jahns
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The Who What Wear 100 Beauty Awards 2024Welcome to our inaugural beauty awards.
By Erin Jahns
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The 18 Foundations Celebrity Makeup Artists Always Use on Women Over 40There are a few unanimous favorites.
By Erin Jahns
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And Now, Everything You Ever Wanted to Know About Laser Hair RemovalI'll never wax or sugar again, TBH.
By Erin Jahns
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This TikTok-Viral Brand Unlocks Firm, Smooth, and Good-Smelling SkinIt's like summer in a bottle.
By Erin Jahns
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Say Hello to 'Ôrəbella, Bella Hadid's New Fragrance Line That Editors Are Freaking Out OverYour new scent obsession awaits.
By Erin Jahns
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The Sephora Savings Event Is Almost Over—I'm Playing Your Personal ShopperTime is of the essence.
By Erin Jahns
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From Bold Wigs to Statement Brows, Every Beauty Detail Behind Our April CoverConsider us mesmerized.
By Erin Jahns
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15 Haircuts That Will Trick People Into Thinking You Have 3 Times More HairAccording to four celebrity hairstylists.
By Erin Jahns
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Beauty Download: Kristen StewartEvery hair and makeup detail from our cover shoot.
By Erin Jahns
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I'm Impatient—Here Are 30 "Hot Girl Spring" Beauty Picks I'd Buy Now, Not LaterWhy wait until summer?
By Erin Jahns
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FYI: These Are the Only 9 Sunscreens Dermatologists Recommend for Sensitive SkinYour sunburn wants you to read this.
By Erin Jahns
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7 Iconic Eyeliners and the 7 Affordable Dupes You'll Love Even MoreWe pinky-swear.
By Erin Jahns