I'm Borderline Obsessed With Florence Pugh's Style—and You Will Be, Too

This year is anyone's for the taking, and you can make it what you will. Florence Pugh is undoubtedly already commanding 2020. I've long admired Pugh from afar. While I'm admittedly not familiar with her earliest work—her first role was starring alongside fellow Who What Wear favourite Maisie Williams in The Falling at the tender age of 17—I was completely spellbound by her portrayal of Lady Macbeth in her first leading role, in 2016. It was then I knew we were to expect great things from the actor—and now, rather smugly, I've been proven right. 

Her formidable talent landed a role in the eagerly anticipated Black Widow prequel, which is slated for release later this year and in which she'll star opposite acting heavyweight Scarlett Johansson. But that's not the only noteworthy project she's taken on. Of course, we're talking about Little Women, director Greta Gerwig's new adaptation of the literary classic.

Pugh was cast in the supporting role Amy, alongside Saoirse Ronan, who masterfully portrays the lead role of Jo, while Emma Watson and Eliza Scanlen flank as Meg and Beth respectively. Now, the fact that Gerwig was snubbed a Best Director nomination at the 2020 Oscars (no woman was nominated in this category, just as an FYI) is a gross injustice as far as we're concerned, but we were at least pleased to see that Pugh was given the credit she so deserves with a nomination in the Best Supporting Actress category, while Ronan too has been bestowed with a nomination for Best Actress in a Leading Role, both for Little Women. Small wins, eh? 

But yes, with two of the year's biggest films under her belt, you could say Florence's star is on the rise. You could say that, but again it would be a gross injustice—she is at the top of her game, and we can't wait to see what the next few weeks have in store for the Brit actor. 

What we also can't wait for, is to see what she wears for the entirety of award season and beyond. If her back catalogue of looks is anything to go by, we expect lots of bold hues, beading, embroidery, and statement silhouettes. So impressed our we with Florence Pugh's style, we decided to bring you the best of it.

Keep scrolling to see her coolest ensembles below, and, if you haven't yet seen Little Women, I urge you to rectify the situation, pronto. 


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For her first TV appearance after her Oscar nomination was announced, Florence chose this sequin Galvan dress to make an impact. And boy, it does just that. 


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Kicking off 2020 award season at the Critics' Choice Awards in a Prada gown dripping in beads. 


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Florence is a vision in gingham—we're glad she got the pink memo for the world premiere of her latest film, Little Women


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Keeping things simple in a black skirt suit and white top for a Little Women photocall. 


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Sending out a positive message to her Instagram followers by the way of her slogan Alberta Ferretti knit. 


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For the French premiere of Little Women, Florence opted for a simple (but very effective) Chloé gown. 


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Making a case for the baker boy hat as she gazes out of a French apartment. 


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Florence proves that the easiest way to ham up a little black dress is with an avant-garde pair of boots. 


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For the 2019 Governors Awards, Florence was as pretty as a flower in this statement minidress, courtesy of Valentino. 


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Florence is a vision in a sweetheart necklace dress and an on-trend pearl choker necklace. 


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For a low-key day in NYC, Florence ups the ante of her tonal outfit with a pink cord coat. 


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For the New York premiere of Little Women, Florence once again turned to Valentino to outfit her in a statement minidress. 


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Her film Little Women would soon be nominated for several Oscars, but Florence was out loaning her support to another Oscar-contender when she stepped out for the premiere of Marriage Story in a green Galvan dress. 


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It's fair to say Florence has an eye for a statement dress.


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Florence knows that blue always looks great on blondes, which was likely a factor in choosing this look for her Cannes Film Festival debut. 


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When she's not wowing on the red carpet, Florence looks just as sleek. Case in point: this white jumpsuit and topknot. 


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Like any rising star, Florence has been ushered into Chloé cool-girl gang. Here she is at an event, wearing the brand top-to-toe. 


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Effortlessly chic, this blouse and high-waist jeans duo is basically everything we want to wear right now. 


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Ahead of a red carpet appearance, Florence showcased her rope-print dress in all its glory on her social media channels. 


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Like all fashion girls, Florence knows you can never go wrong when wearing one hue top to toe. 


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Cosy and cool, this off-duty ensemble strikes the perfect style balance. Bravo, Flo. 


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Wearing the Staud dress of our dreams, complete with the matching bag, at an industry event in London in early 2019. 


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It seems gingham is a firm staple in Florence's wardrobe. Much like the rest of us, then. 


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Her dress collection may be bold, but even Florence knows you can never go wrong with a little black dress. 


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With slicked-back hair and a bright orange lip, we don't know what we love more—Florence's embroidered top or her beauty look. 


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In 2018, Florence was nominated for BAFTA's Rising Star award. For the occasion, she donned an embellished gown from Burberry, which she accessorised with a Time's Up ring. 


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So chic. Florence makes a bid for style icon status in this white shirt–and–ecru trouser look. Stunning. 


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Some occasions call for pink sequins, and a pre-BAFTA Awards party is definitely one of them. 

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over thirteen years of experience in fashion journalism. She been creating engaging and elevated style content specifically for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their SEO strategy and keyword planning, works closely with the beauty team on content initiatives, represents the brand at industry events, and regularly contributes to social media, including her own Who What Wear UK TikTok franchise, French Style Fridays. Previously, Maxine appeared on ITV's This Morning in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o.

Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship at Look magazine, she was offered a position on the brand's fashion desk. She accepted, leaving university a year early in the process. Her passion and natural talent for writing and styling meant she swiftly rose through the ranks to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion and beauty writer along the way. She later served as Look’s acting Editor in Chief, overseeing both print and digital, before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others.

Maxine is based remotely from her countryside home near Edinburgh where she spends her downtime renovating her house, walking her dogs, hosting friends and trying to master the art of making Old Fashioned cocktails.