My 4 Favorite Underrated Brands at Nordstrom
Everyone knows about the world-famous brands that Nordstrom carries, like Levi's, Ugg, Gucci, and The North Face. (Sidenote: My personal test to decide if a brand has made the big leagues is to ask my dad if he's heard of it—and it's safe to say he knows all of the above.) However, Nordstrom has a ton of amazing brands that aren't quite as boldfaced but are every bit as stylish and worthy of adding to your cart.
Court & Rowe, for instance, is a great affordable brand for preppy staples like striped sweaters, plaid blazers, button-down shirts, and more. Then there is the fleet of Nordstrom's in-house labels, like Leith and Chelsea28. When it comes to the home category, my personal favorite brand is Boll & Branch—I own one of the line's comforters, and it's been a dream for winter. Without further ado, scroll down to shop my favorite underrated brands that Nordstrom carries.
Leith
Court & Rowe
Boll & Branch
Chelsea28
Next, Emma Roberts found the cutest $55 dress on all of Nordstrom.

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
-
I'm Over Basic Sneakers and Boots—These Cool Styles from Nordstrom's Early Black Friday Sale Are FantasticStock up on top-tier shoes for so much less.
-
My Mom Only Shops Affordable Fashion—I Sent Her These 27 Chic, Rich-Looking Nordstrom FindsEverything is under $150.
-
H&M Just Dropped a $40 Version of The Row's Winter Flats I Keep Seeing on Chic New YorkersA sellout is imminent.
-
The 30 Items Set to Define Winter 2025 FashionWhat to buy before the temperatures drop.
-
Looking Chic This November Means Owning These 10 ItemsBring on the compliments.
-
I Gasped When I Saw These Expensive-Looking and Elegant Items From the Nordstrom Surprise Black Friday SaleUnder-$150 pieces that look high-end.
-
I'm a Senior Shopping Editor—29 Pieces I'm Eyeing Ahead of Black Friday That Will Get You Envious Stares and ComplimentsThese are guaranteed to elevate your wardrobe.
-
If Chic Sweater-and-Jeans Outfits Are the Goal, Don't Miss These Standout Picks From Zara, Madewell, J.Crew, and NordstromHere's to a stylish fall and winter.

