Who What Wear Just Launched Its Target Collection in Style (Naturally)

If there’s ever been a time we wished we lived in America, it’s right now. Today, our U.S. team launched the Who What Wear collection (in partnership with Target) in style at ArtBeam, NYC. We watched all the fun unfold on Snapchat and Twitter, and boy was this a stylish crowd.

Jessica Alba, Kate Bosworth and Jaime King came together with our founders Hillary Kerr and Katherine Power to help celebrate the collection that will become the classic building blocks of an elevated wardrobe (with fashion girl–approved updates).

Unfortunately the line isn’t available in Australia, but if you’re heading over to the U.S., you can shop it online and in store at Target from January 31.

Keep scrolling to see what they all stepped out in!  

Jessica Alba

Photo:

Splash News

Kate Bosworth

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Splash News

Jaime King

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Splash News

Hillary Kerr

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Splash News

Katherine Power

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Splash News

Will you try and get your hands on the collection? Let us know in the comments below and then visit Target Australia to shop new arrivals if you're feeling inspired!

Opening image: Splash News

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