Clare Waight Keller's New Uniqlo Collection Is So Chic—23 Pieces We Really Love


(Image credit: Uniqlo)

These days, it can feel like high street collaborations—whether with an influencer, a luxury brand or even a cartoon character—are a dime a dozen. As editors we genuinely receive hundreds of emails weekly with press releases shouting about new special collections, so you can’t blame us for being a little speculative. However, when news of the Uniqlo x Clare Waight Keller collaboration (coined by the brand as Uniqlo : C) landed in our inboxes earlier this summer, you can bet we sat up and took notice. Finally, the release date has arrived and below we've rounded up the best items for you to shop now the collection is live (be quick, though, this one's going to sell out fast). 

Clare Waight Keller might not be a familiar household name to those outside of the fashion industry (unless you follow royal weddings particularly closely), but that's no reason not to get excited about this latest high street collection. Especially if you’re a fan of quiet luxury and capsule wardrobes (at affordable prices, no less). Waight Keller boasts an impeccable CV; she worked as a stylist for Calvin Klein in the '90s and designed under Tom Ford at Gucci (both iconic times for elevated minimalism). Since then she's helmed two of the most luxurious French fashion houses as Artistic Director—first Chloé, and most recently Givenchy, where she famously designed none other than Meghan Markle's beautiful wedding gown. Now, that's a ridiculously chic repertoire. 


(Image credit: Uniqlo)

Lucky for us, now we can all take home a slice of her feminine, sophisticated and, most importantly, wearable take on fashion design. The new Uniqlo : C collection is overflowing with everyday pieces that still feel incredibly elevated. Mostly thanks to the quality of the fabrics and modern yet timeless designs. On the collection, Waight Keller says, "I was most particular about the fabric when designing the collection. When you're working at a different price point, the way the fabric translates is very important to achieve the right silhouette, and so this was a critical part... really looking at what [fabrics] were going to create the most successful and beautiful result for the price." She continues, "I have to say I've been very impressed [with Uniqlo]. Things like the cottons, and the nylons, are of an exceptional level." High praise from someone who has worked with the most luxurious materials in the game. 


(Image credit: Uniqlo)

Keep scrolling, then, to see and shop the new Uniqlo x Clare Waight Keller collaboration. It's arrived at the perfect time for us to refresh our autumn capsule wardrobes with all the essentials. Full of versatile layering pieces, we're predicting the trench, wool coatknitwear and great boots will be the first to sell out. Oh, and the supersize version of Uniqlo's now-iconic crossbody bag—yep, you're going to want to add that to your basket pretty quickly. 

Shop the New Uniqlo : C Collection

Next Up: The 9 Most Expensive-Looking Pieces on the High Street This Week

Emily Dawes
Affiliate Editor

Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.

Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.

Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.

When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.

Emily is currently on maternity leave.