The Holy-Grail Product My 73-Year-Old Mum Uses to Make Her Look 20 Years Younger

I'm pretty lucky. Not only do I have a job where I get to experience, write, and learn about the newest beauty products and beauty trends hitting the beauty industry, but I also get to interview and get to know the artists and experts who execute and create them. That said, I also feel lucky to have a beauty-loving, 73-year-old makeup artist mum who I can consult about anything and everything. (My poor father never gets a word in when we have a family catch-up call. Sorry, Dad!) 

Being a 73-year-old product junkie and also a Tucson-based makeup expert who specialises in educating older women about makeup and skincare, my beautiful mum knows a thing or two when it comes to choosing the best products for mature skin. Oftentimes (but not always), when I try to foist my favourite formulas on her, she turns up her nose or doesn't like them, citing reasons I simply don't think of like wrinkles, pigmentation, and other skin issues that arise as we get older. Sure, I might have annoying breakouts that my mom doesn't have to deal with, but she battles fine lines, dryness, wrinkles, age spots, and other symptoms of ageing skin I (obviously) lack experience with. 

It's no secret my mum looks about 20 years younger than her actual age, and in addition to taking really amazing care of her skin, her expert knowledge about strategic products like foundation, highlighter, and concealer also contributes to people never guessing her true 73 years. Ahead, she's sharing the 10 best concealers for mature skin she uses and/or recommends to her older clientele. Then, because I can never resist adding my two cents, I'm following up with all of my favourites, which, thanks to their hydrating and skin-perfecting perks, are great options as well. Keep scrolling for 20 of the best concealers for mature skin that money can buy. 

My Mum's Holy-Grail Concealers for Mature Skin:


Shop the products:

Shop My Beauty-Editor Approved Concealers for Mature Skin:


(Image credit: @erin_jahns)

Shop the products:

Opening image: @erin_jahns

This article was published at an earlier date and has since been updated.

Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.