Ava Gilchrist
Ava Gilchrist is the SEO Writer at Who What Wear UK. Born in Sydney but now based in London, Ava has worked at some of the most prestigious women’s luxury and lifestyle publications including ELLE, Marie Claire and most recently GRAZIA where she held the title of Senior Fashion Features Writer. Ava has five years of industry experience, beginning her writing career after graduating with a Bachelor of Communication from the University of Technology, Sydney. Her words fuse style with substance, bringing readers insightful commentary on the latest fashion trends, runway shows, celebrity red carpet offerings, must-have shopping pieces, beauty hacks and pop cultural moments. As an editor, Ava has interviewed everyone from Kendall Jenner, Margot Robbie, Zendaya, Emma Corrin and Stella McCartney.
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I Tried On The M&S Dress Everyone’s Searching for Right Now—Finally, I Understand the HypeWell worth it.
By Ava Gilchrist
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Spotted in Paris and London: The Print Trend That’s Taking Over From Polka Dots This SummerCheckmate.
By Ava Gilchrist
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If You Want to Look Like the Most Stylish Person on the Beach, Wear These Exact Bikini ColoursShades of the season.
By Ava Gilchrist
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Victoria Beckham Knows This Affordable Basic Is the Secret to Making Jeans Look Chic in SummerThe OG WAG strikes again.
By Ava Gilchrist
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I Tried On the Viral Summer Dress That Has an Over 4000-Person Wait List—Yes, It’s That GoodHint: It's worth the hype.
By Ava Gilchrist
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Londoners Dress the Best in Summer—6 Bag Trends You’ll See Everywhere This YearSponsor Content Created With Coach
A summer of style.
By Ava Gilchrist
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These Shampoos for Oily Hair Will Give Your Scalp a Salon-Grade CleanseGrease, begone!
By Ava Gilchrist
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Preppy Is Back, But Not How You Know It: How Fashion’s Chicest Are Wearing It This SummerEnter the era of urban prep.
By Ava Gilchrist
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My Mum Gave Me a Strict Budget to Update Her Summer Wardrobe—13 Chic M&S Pieces I Sent BackShe asked, I delivered.
By Ava Gilchrist
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I Tried Every Pair of Denim Shorts That Have Gone Viral This Summer—These 8 Were My FavouritesTried and tested.
By Ava Gilchrist
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If You Want Your White Denim Shorts to Look French, Wear Them With This Chic SandalTrès chic.
By Ava Gilchrist
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I’m an Australian Living in London—15 Swimwear Brands Every Stylish Person Must Know AboutToo good to gatekeep.
By Ava Gilchrist
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Chanel! Dior! Schiaparelli! Here’s Everything You Need to See from Paris Couture WeekFashion's most exclusive week is underway.
By Ava Gilchrist
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Expensive-Looking and Non-See-Through—We've Found 9 White Tank Tops Worth a Place in Your WardrobeYour new staple piece awaits.
By Ava Gilchrist
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Not Sandals, Not Heels—Everyone With Taste Wore This Controversial Shoe Trend to WimbledonThe new tennis shoe.
By Ava Gilchrist