Dang, These It Girl–Approved Pink Outfits Are Altering My Brain Chemistry


(Image credit: @emilisindlev)

If one color has defined the mood for summer 2023, it is unquestionably pink. Why? Blame the genius marketing team behind Greta Gerwig's recently released Barbie movie and the subsequent Barbiecore trend. We also saw pink in full force on the runways, particularly pretty pale hues that dripped with balletcore vibes. Either way, it's hard for even the most color averse not to fall in love with the romantic and powerfully feminine color.

With pink at the forefront of my every move these days, I've screenshot, bookmarked, and saved all the chicest pink outfits that are easy to wear and feel effortlessly cool. Whether you go for a head-to-toe outfit or add a pop of pink to your neutrals, these ensembles below are unquestionably ones you'll want to copy for yourself.


(Image credit: @emilisindlev)

Scandi influencer Emili Sindlev is quite possibly the queen of pink outfits. She showed us that a statement-making pink-and-white floral dress is just what we need to pack for our summer vacation. Add pink wedges and sunglasses for a head-to-toe pink look that screams chic Barbie.

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(Image credit: @vivian.yrl)

Pair an asymmetric pink top with of-the-moment capris and cute mules for a fresh and charming look.

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(Image credit: @smythsisters)

For a look that is minimal but chic, opt for a pink linen minidress in a simple silhouette and pair it with flat flip-flops.

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(Image credit: @helenecuesta)

You can't go wrong with a silky pink top paired with relaxed jeans for a wearable day-to-night look.

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(Image credit: @nnennaechem)

Be flirty, fun, and feminine for your next special event. Opt for a light pink dress with cascading ruffles.

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(Image credit: @greceghanem)

This summer, stand out from the crowd in a relaxed linen button-down and loose low-rise linen pants in vibrant bubblegum pink. Add a raffia tote bag to finish the look.

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(Image credit: @rubylyn_)

Contrast a silky fuchsia slip skirt with a cool navy graphic tee (the two colors go great together) and finish with sporty sneakers for a nonchalant look.

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(Image credit: @catchmeeksifyoucan)

For a pink look that's all grown up, opt for a Chanel-inspired boucle or tweed jacket and matching skirt. Seriously chic.

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(Image credit: @hoskelsa)

A light pink dress with ruching or draping details makes for one pretty outfit.

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(Image credit: @sofiamcoelho)

We love the combination of blush pink sequins and edgy black boots with chunky hardware. It's a modern take on the delicate and feminine ballet aesthetic. A pink sequin bag finishes the look perfectly.

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(Image credit: @emilisindlev)

Lean into the balletcore trend and pair a light pink linen midi skirt with ballet slippers. Gray is the perfect neutral to pair with the pretty hue.

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Next, 13 Uncomplicated Outfit Pairings That Are Perfect for Summer

Judith Jones
Senior Fashion Market Editor

Judith is the senior fashion market editor at Who What Wear and has worked in fashion for nearly a decade. Judith started on the Shop Who What Wear team, creating content and managing a team of merchandisers for the Who What Wear shopping app. She later crossed over to the editorial team, where she shares the coolest, most desirable fashion market finds and brands in her shopping-focused stories and social takeovers. She has become one of the top affiliate earners during her six plus years at Who What Wear. Before working in fashion, Judith was a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) and shared her passion for travel and food. She studied at the prestigious London Academy of Dramatic Arts as well as Stella Adler Studio of Acting in New York. She later studied fashion merchandising and design, which laid the foundation for her career in fashion.