One of my favourite ways to lift my winter wardrobe is to opt for knitwear in punchy shades. My jumper drawer is a sensory overload as I have crewnecks in neon green, baby pink, rainbow stripes and bright blues, and the one colour I find easiest to wear is lilac. I have a lilac American Vintage cardigan and have found that the colour really lifts any outfit.
I'm not alone, however, as one of our most-clicked items on Who What Wear this month is a lilac cardigan by & Other Stories, and I keep seeing influencers in violet cardis. The American Vintage cardigan sold out thanks to endorsements by influencers like Lucy Williams, but there are plenty of other lilac knits that are just as beautiful.
Keep scrolling for how people are wearing their lilac cardigans and jumpers, and shop my favourites that are still in-stock below.
Shop Lilac Knitwear:
Next up, see our guide to the key trends for spring.
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Introducing the Prettiest Legging Color Trend of 2026, As Worn By Maya HawkeBetter than black.
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If You're Going to Wear a Sweater and Sneakers With Leggings This Winter, Choose Them in This Pretty Color TrendJ.Lo knows a good legging hue when she sees one.
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Elsa Hosk Just Wore the Pant Trend That Looks So Expensive You'll Assume You Can't Afford ItBut anyone can! Let me prove it.
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Burgundy's Close Cousin Is Quietly Becoming 2026's Most Elegant Color TrendShop our picks from Zara, Aritzia, and more.
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Elle Fanning Wore the Nonbasic Sweater Color Every Posh Dresser OwnsSo pretty.
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The Non-Black Jacket Color Trend British and American Women Are Wearing to Look More Elegant This WinterIt looks expensive every time.
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The Tasteful Color Trend Italian and British Women Are Both Wearing This WinterIncluding Victoria Beckham.
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Calling It: This Trendy Color Will Be the Red of 2026I have the celebrity and runway proof.
