This It Color Is About to Jump Off—Just Ask Hailey Bieber

Hailey Bieber knows a good trend when she sees one. She's proven this time and again. Bieber is currently in Paris, and she's known to pull out all the stops when visiting the City of Light. This trip has been no exception. Earlier today, while out shopping with none other than Justin Bieber, she wore an outfit that very clearly speaks to what the F/W 21 runways were telling us: Lilac is the next It color and will soon be everywhere. Hailey is already embracing this notion by wearing a lilac sweater-tank, miniskirt, and bag in unison.

Lilac is my favorite color, and I wear it regardless of whether or not it's a trend at the moment. So needless to say, I'm very happy to report that it's the next It color, and I would gladly wear Hailey's entire outfit any day of the week, Bottega Veneta bag and Chanel shoes (although not lilac) included. 

If you're as into the trend as me and Hailey Bieber are (if not, it's fine), scroll on to see my lilac shopping picks.

On Hailey Bieber: Raf Simons top; The Attico Stretch-Wool Gabardine Miniskirt ($490); Bottega Veneta The Pouch Clutch ($2790); Chanel shoes; Saint Laurent sunglasses; Éliou necklace

Shop My Lilac Picks

Next up, this is the swimsuit color everyone is wearing.