The Kendall- and Gigi-Approved Brand You Don't Know Yet (but Should)

Haven’t heard of Penshoppe yet? Well, you’d better start committing the name to memory because the brand just tapped a slew of modeling heavyweights to star in its latest campaign. As if featuring BFFs Kendall Jenner and Gigi Hadid wasn’t enough already, Penshoppe’s ads also feature Lucky Blue Smith and Sean O’Pry, who have an impressive three million Instagram followers between them. (You might recognize O’Pry from Taylor Swift’s “Blank Space” music video).

If you aren’t familiar yet, Penshoppe is a retailer based in the Philippines. After enjoying plenty of success in its home country, the retailer expanded internationally and opened stores in Indonesia, Cambodia, and other countries—no word yet on a U.S. shop, however. The best part? The prices are ultra affordable. If you’re curious to see more, we rounded up some of our favorite Kendall and Gigi images from the campaign for your pinning pleasure.

Scroll down to see Kendall Jenner and Gigi Hadid’s new campaign for Penshoppe!

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(Image credit: Penshoppe)

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(Image credit: Penshoppe)

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(Image credit: Penshoppe)

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(Image credit: Penshoppe)

Which image is your favorite? Tell us in the comments below, and then shop new arrivals from Penshoppe!

Erin Fitzpatrick
Senior News Editor

Erin got her start as a Who What Wear intern over 12 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of senior news editor (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.