26 Fearne Cotton Outfits We Always Come Back to Copy

We may devote a lot of article space to French style, but us Brit girls know exactly where it's at in the sartorial stakes, too. And the Londoner whose style currently we're hooked on is none other than Fearne Cotton. She's long been a darling of the silver screen and radio waves, but now Fearne is earning herself a whole new legion of fans thanks to the excellent outfit posts on her Instagram feed.

A rock chick at heart, she effortlessly manages to weave an edgy vibe into each look. Would-be twee, embroidered cotton dresses are given a cool overhaul with a pair of Converse. That being said, much of her wardrobe is also made up of sharp separates, which she'll wear with dizzyingly high platforms and oodles of attitude. A red carpet regular, Fearne often turns to British designers for her glamour fix—Olivia Ruben, Temperley, Bella Freud and Coco Fennell being those she's most loyal to.

However, her wardrobe isn't solely made up of expensive pieces. Fearne's eye for vintage attire is unrivalled. In fact, you'll probably find her rummaging through rail after rail of bygone clothing on Brick Lane in her downtime. As for the high street, she somehow manages to hunt down the best buys before they go mainstream. Case in point? This pink Zara suit. So impressed are we with Fearne Cotton's style that we decided to catalogue her best looks, all in one place. Keep scrolling and you'll soon have a style crush on her, too.


(Image credit: @fearnecotton)

Style Notes: Fearne is just one of the many style stars who have fallen for this Bella Freud 1970 knit.


(Image credit: @fearnecotton)

Style Notes: After snapping it up last year, Fearne has worn this Zara suit in a multitude of ways. Our favourite look? When she pairs it with her Sophia Webster x Puma kicks. 


(Image credit: @fearnecotton)

Style Notes: There are so many pieces from Fearne's Cath Kidston collaboration that made their way onto our wish list. This dress being one of them. 


(Image credit: @fearnecotton)

Style Notes: Why just go to the party when you can be the party in these Alice + Olivia sequinned trousers?


(Image credit: @fearnecotton)

Style Notes: Never one to shy away from clashing prints, Fearne expertly blends a checked shearling jacket with a floral-print satchel from her Cath Kidston collaboration. 


(Image credit: @fearnecotton)

Style Notes: Saloni has become a go-to for dresses on the celebrity circuit. Naturally, Fearne was one of the first to discover it. 

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(Image credit: @fearnecotton)

Style Notes: Fearne takes the hair-bow trend to the next level by weaving a silk Rockins scarf through her braid. 


(Image credit: @fearnecotton)

Style Notes: An Olivia Ruben pastel midi, By Far cream lace-up boots, a glittery Lulu Guinness clutch, and peachy hair—this ensemble couldn't be dreamier if we tried. 


(Image credit: @fearnecotton)

Style Notes: Fearne has worn this L.K.Bennett jumpsuit more times than we can count. 


(Image credit: @fearnecotton)

Style Notes: As well as Olivia Ruben, Fearne is also a fan of Brit designer Coco Fennell. Naturally, her trusty Converse were the perfect accompaniment to her celestial-printed dress.


(Image credit: @fearnecotton)

Style Notes: Soaking up the rays and rocking another fabulous printed piece from her Cath Kidston collab.


(Image credit: @fearnecotton)

Style Notes: Fearne is an expert at vintage shopping. What we'd give to have found this frock in a thrift shop. 


(Image credit: @fearnecotton)

Style Notes: When Fearne is around, leopard print is never far away…

Related: Summer 2019 Fashion Trends: Looks You Need to Know


(Image credit: @fearnecotton)

Style Notes: Fearne gives her prim printed Cath Kidston dress a glamorous overhaul with a pair of velvet platforms. 


(Image credit: @fearnecotton)

Style Notes: Fearne created this gorgeous candyfloss pink faux-fur coat as part of a children's capsule collection for Mini Club. We can't blame her for making a one-off in adult size for herself…


(Image credit: @fearnecotton)

Style Notes: Fearne masters the art of high-low dressing in her Olivia Ruben leopard-print dress and purple Adidas Gazelle trainers.


(Image credit: @fearnecotton)

Style Notes: We don't know which we prefer—Fearne's leopard coat or her heart-buttoned Olivia Ruben cardi. 


(Image credit: @fearnecotton)

Style Notes: This Bella Freud suit looks as if it was personally tailored for Fearne. We adore the peek of platforms from under the long-length trews. 


(Image credit: @fearnecotton)

Style Notes: Looks like we're not the only ones obsessed with the Spice Girls reunion. 


(Image credit: @fearnecotton)

Style Notes: Remaining local to Olivia Ruben with yet another heart-buttoned piece. Proof that sometimes it's the smallest details that can elevate an outfit. 

Related: 55 Celebs and Fashion People Who Are Making Me Want to Get the Chop


(Image credit: @fearnecotton)

Style Notes: Further proof that Fearne knows her way around the high street is this printed shirt. 


(Image credit: @fearnecotton)

Style Notes: We know Fearne does off-duty well, but this Temperley gown proves she's a sartorial force to be reckoned with on the red carpet, too.


(Image credit: @fearnecotton)

Style Notes: Slogan tops are an integral part of Fearne's wardrobe, which includes this excellent option from Zoe Karssen. 


(Image credit: @fearnecotton)

Style Notes: The presenter's go-to look of skinny jeans, a chunky knit and clunky Dr. Martens.


(Image credit: @fearnecotton)

Style Notes: Fearne gives her vintage shirt a modern-day overhaul with drainpipe jeans and lilac boots. 


(Image credit: @fearnecotton)

Style Notes: If it wasn't already clear, Fearne is a huge fan of suiting, and this Topshop co-ord might just be our favourite. Note how she's kept the feathered look going with her 

If you like Fearne's style, check out that of her BFF, Holly Willoughby

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over thirteen years of experience in fashion journalism. She been creating engaging and elevated style content specifically for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their SEO strategy and keyword planning, works closely with the beauty team on content initiatives, represents the brand at industry events, and regularly contributes to social media, including her own Who What Wear UK TikTok franchise, French Style Fridays. Previously, Maxine appeared on ITV's This Morning in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o.

Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship at Look magazine, she was offered a position on the brand's fashion desk. She accepted, leaving university a year early in the process. Her passion and natural talent for writing and styling meant she swiftly rose through the ranks to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion and beauty writer along the way. She later served as Look’s acting Editor in Chief, overseeing both print and digital, before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others.

Maxine is based remotely from her countryside home near Edinburgh where she spends her downtime renovating her house, walking her dogs, hosting friends and trying to master the art of making Old Fashioned cocktails.