Tassels! Draping! ‘90s Jeans! A Fashion Girl’s Guide to Dressing for Formula 1
2026 is undeniably the summer of sport, and no one does dressing quite like the formula 1 WAGs. Scroll to see the ones to follow this summer.
Sports fans, rejoice—this summer is for you, and for those who subscribe to both sports season and fashion trends, the stands are the modern-day runway. From Jordan Woods' lucky orange clutch (which has subsequently earned a spot in the Guggenheim for its services to the New York Knicks), to Tolami Benson's show-stopping, pitch-side outfits; the fashionable attendees are certainly making a splash in sports-adjacent style circles.
Dedicated fans will know, Formula 1 is the one sport where street style (or should I say, track style) is a year-round affair. Whether it's A-listers dressed to the nines in the paddock or spectators embracing lightweight layers in the grandstands, with 24 races across the globe (think Miami, Monaco or Abu Dhabi), looking chic is a prerequisite and F1's WAG's always deliver.
The women of F1 have always managed to stay one step ahead of the trends. With timelessness woven into the very fabric of the sport, the pieces they gravitate towards are driven less by the fleeting micro trends, and more by an enduring sense of polish. Take the reigning queen of the paddock, Nicole Scherzinger. Whilst her jubilant celebrations for Sir Lewis Hamilton’s 2008 Brazilian Grand Prix continue to make the rounds on TikTok 10 years later, her 2013 paddock look still feels remarkably current. From the structured white mini dress to the ever-reliable leopard print (and taupe Birkin 35 casually swung from her shoulder), it's an outfit which would look right at home amongst the fashionable WAGS of today as it did a decade ago.
How to Do Formula 1 Like a Stylish Wag:
1. Alexandra Leclerc
Style Notes: Dubbed the "Paddock Princess", Alexandra Leclerc (née Saint Mleux) has long been the benchmark for Formula 1 style. Whether it was leaving her intimate wedding in a vintage Ferrari, or fronting campaigns as a Rhode ambassador, every appearance channels Euro summer with an accessible twist. Our favourite looks? The red and white Posse polka-dot dress, the cream-fringed Oscar de la Renta [pictured above] or any of her archival Chanel. Leclerc's brand of loud luxury and ability to balance high-low styling with ease has the trackside fashion crowd firmly in her grip.
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2. Rebecca Donaldson
Style Notes: Model, entrepreneur, Who What Wear UK editor-in-residence and the other half of the Smooth Operator himself (Carlos Sainz), F1 WAG Rebecca Donaldson has quietly become one of Formula 1's most stylish fixtures. Favouring sophisticated shapes and understated separates, her wardrobe is a masterclass in modern minimalism. Think sharp tailoring, sculptural dresses, fluid fabrics and two-pieces all at a relatively accessible price point. Frequently wearing brands like Meshki (where she's collaborated on collections) and Reformation, she proves that timeless silhouettes and thoughtful styling will take you far.
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3. Margarida Corceiro
Style Notes: Whilst her relationship with Lando Norris is reportedly over, Margarida Corceiro's impact on Formula 1 style is likely to endure. Blending youthful playfulness with classic, ultra-femininity, the Portuguese actress has cultivated a wardrobe that feels both timeless and trend-aware, while channelling girl-next-door-energy. With her enviable social media feed showcasing everything from cosy Alo sets to Miu Miu looks, her colourful approach to dressing is impossible to ignore.
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4. Kika Cerqueira Gomes
Style Notes: Blending quietly luxury with It-girl edge, Pierre Gasley’s model girlfriend Kika Cerqueira Gomes is the cool girl of the paddock. Typically leaning into a neutral colour palette, she balances traditionally masculine shapes (like sports tops and motor jackets) with softly elevated basics to create easy looks which feel effortless, but still uniquely her.
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5. Kim Kardashian
Style Notes: After months of rumours and discreet sightings, its official! Seven-time World Champion Sir Lewis Hamilton and Kim Kardashian are officially an item. Relationship status aside, Kardashian's first appearance in the Formula 1 paddock proved she has all the makings of a standout WAG. Favouring body-contouring silhouettes, monochromatic palettes and a distinctly high-fashion edge, she arrived at the Monaco Grand Prix in a custom Gucci dress paired with sleek black Horsebit pumps—a look that felt equal parts glamorous and paddock-ready.
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Imani-Nia Francis-Tsolaki is Junior Fashion Editor at Who What Wear UK, where she expertly navigates Gen-Z-aligned editorial content and brand try-ons to unearth the most worthwhile pieces, while valiantly resisting the urge to add every single one to her basket.
At Who What Wear, Imani is committed to uncovering cool new brands to share with the WWW UK readership, and finding gems that make shopping accessible (and fun) for everyone.