All the Happenings in the World of Fashion and Sports Right Now
All in one place.
We're living in the golden age of sports and fashion. There have been glimpses of the two entities colliding in the past, but today, they're practically one. WNBA players are becoming a staple at Paris Fashion Week, NFL stars are donning editor-favorite Coach bags and limited-edition Birkins, Formula One World Champions are co-chairing the Met Gala, and brands—from LVMH to Skims—are getting in on all the action.
I'm here to keep the most interesting happenings in the world of sports and style straight, supplying you with the news you want to know. Think Lewis Hamilton's outfit credits in the F1 paddock and upcoming team and player brand collaborations that'll sell out if you don't act fast. Without further ado, let's get started.
Mercedes, Adidas, and Bad Bunny Just Teamed Up
Coming very soon (and by that, I mean next month) is one of the most exciting collaborations in F1 since Lewis Hamilton teamed up with Dior. This time, it's between Adidas Originals, Bad Bunny, and Mercedes AMG Petronas F1 Team, and the resulting collection is well worth the hype it's receiving online. The collection is based around the Adiracer GT Silhouette, but also includes a full motorsport apparel collection, ranging from bright orange racing gloves to vintage-inspired outerwear. The sneakers officially debuted at "The Archive” exhibit at the Museo de Arte de Puerto Rico, which was put on by Adidas Originals and took place during Bad Bunny’s sold-out residency No Me Quiero Ir de Aquí. They were designed to look like a modern take on retro racing shoes, with a sleek, low-profile design.
Get yours in early November when the collection launches.
New Nike x Jacquemus Is Coming... You Know What to Do
For the first time, Nike co-founder Bill Bowerman’s Moon Shoe is being reinterpreted by Nike and French designer Simon Porte Jacquemus for modern day, blending the lightweight sneaker's racing origins with ballet-inspired touches (a new sneakerina, perhaps?). With this launch, the Moon Shoe becomes the fourth sneaker that Nike and Jacquemus have come together on, with prior models being the Nike x Jacquemus Air Max 1, J Force 1, and Air Humara. If those drops were any indicator, the Moon Shoe will undoubtedly sell fast, so write September 29 on your calendar in big, bold, red letters. That's when they'll drop on jacquemus.com, before launching across SNKRS and select Nike retail locations on October 6.
Jimmy Butler and ALO Made Sneakers
When Jimmy Butler's not playing basketball, he's wearing these ALO sneakers—period. “I’m close with the ALO team and I’ve been wearing the Recovery Mode for a while now," he said in a press release that announced the release of his limited-edition pair of Recovery Mode sneakers. (ALO's been manufacturing the style—the brand's first foray into footwear—since 2023.) "This is my go-to for after a game, when I’m making coffee, playing dominoes, relaxing, just being around my people and my family—all the stuff that I do off court that makes it so that I can go out there and perform on court," the Golden State Warriors forward continued. Butler's unique pair will arrive on ALO.com, as well as at three ALO Sanctuaries—Beverly Hills, Valley Fair, and Miami Design District—on October 1.
Caitlin Clark's Nike Logo Is Revealed
According to Nike, Caitlin Clark's first signature shoe and apparel collection will debut in 2026, an announcement that arrived at the same time that the sneaker giant revealed the Indiana Fever point guard and NCAA all-time leading scorer's official logo: "a combination of interlocking C’s as extraordinary as the athlete they represent," a Nike press release states. According to the release, Clark and Nike designers "obsessed over every detail," creating a logo that speaks to her "precision, power, and unique ability to inspire the next generation of hoopers." Clark called the logo a dream come true and yet another way that she's leaving her mark on the game. The already-viral symbol will first be seen in the flesh on a navy-and-yellow (the colors of the Indiana Fever) T-shirt that comes out on September 1. The rest of her logo apparel collection will launch on October 1 at nike.com.
Yeah, That Is Custom Khaite on Venus Williams
For her mixed doubles match with Reilly Opelka during the early stages of the 2025 US Open, tennis phenomenon Venus Williams wore a custom navy-and-white tennis dress by Khaite designer Catherine Holstein, who worked with Williams' stylist, Ronald Burton, to create the look. Her white visor was, shocker, also Khaite. The minidress was all blue, with white coming into play with the piping and Khaite logo, and featured a square neck and open back, two stylized details that leveled up Williams' on-court ensemble. She finished off the look with white Lacoste sneakers.
Later in the tournament, for her Women's Singles First Round match, she wore custom ERL, including a white polo and matching tennis skirt, as well as a visor and shearling racket bag.
Keegan Bradley Stars in Ralph Lauren's Ryder Cup Campaign
According to an announcement on Monday, August 19, Ralph Lauren will return as the official outfitter of the U.S. Ryder Cup team at this year's tournament, which kicks off on September 26 at Bethpage Black Gold Course in Farmingdale, New York. To celebrate the news, the American fashion giant released a campaign starring the team's captain, Keegan Bradley. In it, he can be seen wearing the U.S. team's on-course uniforms, which include weather-ready designs like cashmere hoodies and technical vests, as well as wind-resistant jackets, and more. Of course, that's not all. Ralph Lauren also designed an off-course collection for men and women, including a satin jacket embroidered with New York and golfing motifs, and more.
Eliza Huber is an NYC-based senior fashion editor who specializes in trend reporting, brand discovery, and the intersection of sports and fashion. She joined Who What Wear in 2021 from Refinery29, the job she took after graduating with a business degree from the University of Iowa. She's launched two columns, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter; and reported on everything from the relationship between Formula One and fashion to the top runway trends each season. Eliza lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, watching WNBA games, and scouring The RealReal for discounted Prada.
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