All the Happenings in the World of Fashion and Sports Right Now

In the modern world, sports aren't just about what happens on the court, field, or track. Much of the buzz around athletes actually takes place before their events—that is, when they arrive at their respective venues and showcase their latest fashion creations. In basketball, that's referred to as a tunnel 'fit; in Formula One, a paddock 'fit; and so on. What athletes wear when they're not in uniform matters, especially to fans who might never get to speak to their heroes. Clothes are the perfect form of communication—a window into who your favorite athlete is and what they stand for. That's what Go Sports is all about. Yes, we care about box scores, the results of Free Practice 1 (even if it is at 3 a.m.), and RHOSLC-level rivalries, but today, sports fashion matters too. We're not ashamed to say so.

We're living in the golden age of sports and fashion. There have been glimpses of the two entities colliding in the past, but today, they're practically one. WNBA players are becoming a staple at Paris Fashion Week, NFL stars are wearing editor-favorite Coach bags and limited-edition Birkins, Formula One World Champions are co-chairing the Met Gala, and brands—from LVMH to Skims—are getting in on all the action.

I'm here to keep the most interesting happenings in the world of sports and style straight, supplying you with the news you want to know. Think Lewis Hamilton's outfit credits in the F1 paddock and upcoming team and player brand collaborations that'll sell out if you don't act fast. Without further ado, let's get started.

A'ja Wilson's Nike World Tour Continues—and the A'Two Releases

A'ja Wilson might not be playing in Unrivaled with most of her WNBA teammates, but she's kept plenty busy nonetheless. First things first, she dropped the second iteration of her signature Nike shoe, a pink-and-gold silhouette named the A'Two (her first was, drumroll please, the A'One). The shoe is a "performance upgrade engineered to advance A’ja’s flow, power, and command of the court," Nike shared in a press release. She's also launching a second signature apparel collection. But this isn't any launch. The A'Two was announced in Paris Fashion Week, kicking off the four-time WNBA MVP's first global tour with Nike Basketball. Her first stop was at Nikie House of Innovation, followed by a stop at Basketball4Baller, a French retailer, where "she sold the first pair of A’Two to players and fans that lined up around the block," the release stated. Finally, Wilson dressed in two different looks by the French brand and Nike partner Jacquemus to host a table at Le Grand Dîner du Louvre.

Spotted: Footballer Raphinha in Calvin Klein's New Underwear Campaign

On March 3, Calvin Klein released its spring 2026 campaign starring Brazilian footballer Raphinha, who donned the brand's signature logo-band boxer briefs and loose denim in the images, shot by photographer Daniel Sannwald. “As an athlete, I’m always focused on how I move and how I feel, and Calvin Klein underwear is designed for performance," Raphinha said in a press release. “This campaign was particularly special as it allowed me to channel my love of music, which had a huge influence on how I grew up, and my love of football.”

Shop the campaign.

Burberry Taps Jack Draper For New Campaign

Tennis star Jack Draper stars alongside Teyana Taylor, Jonathan Bailey, Kid Cudi, Daisy Edgar-Jones, Kate Moss, Kendall Jenner, Rosie Huntington-Whiteley, and more in Burberry's "The Trench, Portraits of an Icon" campaign, released on Monday, March 2. Draper and his fellow icons were shot in black-and-white by British fashion photographer Tim Walker wearing various versions of Burberry's signature outerwear, celebrating 170 years of the brand.

Shop Burberry trench coats.

Eileen Gu and Caitlin Clark Sit Front Row at Prada

At Prada's F/W 26 show in Milan, the front row wasn't just TV darlings, Oscar-winning actresses, and TikTok phenoms. Two of the biggest names in women's sports also got a close-up view of next season's offering: Caitlin Clark and Eileen Gu. Clark, whose relationship with the Italian brand began when she became the first basketball player ever to be dressed by Prada on draft night, wore a striped polo, khaki-colored pants, and a brown, single-breasted coat for the occasion, finishing off the ensemble with a pair of brown sunglasses that matched her suede pumps and leather clutch. Gu, who only had a short journey to Fondazione Prada from the 2026 Winter Olympics, where she added to her collection of gold medals, donned a charcoal-colored dress and a matching, belted blazer. She, too, wore oversize sunglasses, as well as a tan top-handle bag, gray socks, and burgundy heels.

More PUMA x Jil Sander Incoming...

According to the rumor mill in Milan during Fashion Week, the next PUMA and Jil Sander sneaker drop will be here faster than anyone thought. At the latter brand's Jil show, select guests were seen wearing a new sneaker—suede with a low-profile silhouette and clean, tonal finishes—that it will be releasing with PUMA soon. Stay tuned for more details as they surface.

Chloe Kim's Post-Olympics Fashion Tour

Immediately upon returning to the States after a record-breaking 2026 Winter Olympics run, snowboarder Chloe Kim kicked off a press tour around New York City, trading in her snowsuit for standout looks by Ferragamo, Tory Burch, Thom Browne, and Carolina Herrera. If anyone can navigate the biggest blizzard in New York City since 2016 with ease, it's Kim, who worked with stylist Sydney Lopez for her post-Olympics media frenzy.

On Chloe Kim: Tory Burch shirt, coat, pants, and Small Leather Balloon Bag ($339)

TAG Heuer Drops New Connected E5 x Formula 1 Edition

With the 2026 Formula 1 season almost underway, TAG Heuer is using the exciting occasion to drop a new version of its Connected E5 watch—a watch you might remember from the Swiss watchmaker's collaboration with New Balance from 2025—designed to get F1 fans (and watch-wearers) into the on-track action from their wrists. On February 25, TAG Heuer revealed the TAG Heuer Connected Calibre E5 45 mm x Formula 1, a connected wristwatch "designed to race with the thrill of every Grand Prix," the brand said in a press release. "Fueled with speed, style, and digital innovation, this special edition puts the excitement of the Formula 1® season on the wrist, keeping fans in the heart of the action from the first turn to the checkered flag."

The TAG Heuer Connected Calibre E5 45 mm x Formula 1 costs $2,550 and will be available for pre-sale on Monday, March 2, at 6:00 PM EST ahead of the 2026 Australian Grand Prix, which opens the season in Melbourne.

Michael Kors Introduces a New 2026 Golf Ambassador

In February, Michael Kors announced a new brand ambassador, golfer Adrien Dumont de Chassart, who will serve as its official 2026 Gold Ambassador. As part of their partnership, Dumont de Chassart will wear bespoke Michael Kors Men’s apparel throughout his upcoming professional tournament appearances in 2026, including the Sony Open in Hawaii, the American Express Golf Tournament, the Farmers Insurance Open, the WM Phoenix Open, and more.

Bad Bunny x Zara Meets the Super Bowl

Bad Bunny put on one of the best Super Bowl Halftime performances the NFL has ever seen. Ahead of it, many wondered what the musician would wear, especially after recent looks by Schiaparelli and Bottega Veneta essentially broke the internet. The answer? Zara (and a $75,700 yellow gold Audemars Piguet Royal Oak). Stylists Storm Pablo and Marvin Douglas Linares were behind the all-cream ensemble, which featured the number 64 on the front and the name Osasio on the back, likely referencing the year his mother, Lysaurie Ocasio, was born. He also wore a cream suit by the Spanish retailer later on in the performance, which was paired with Adidas sneakers from the collaboration he launched with the sportswear brand the day after his performance.

Thom Browne Debuts Fall 2026 Collection at GQ Bowl

It doesn't get more sports and fashion than Thom Browne debuting his fall 2026 collection at a runway show on the Friday before the Super Bowl. The catwalk took place during GQ Bowl, the publication's second celebration of the fusion of sports and fashion. It was held at the Legion of Honor in San Francisco—the city that hosted the star-studded game that saw the Seattle Seahawks dominate the New England Patriots, not to mention Bad Bunny's history-making halftime performance. Making the show even more sporty, it included Asics Gel-Kayano 14 sneakers from Thom Browne's collaboration with the brand, which launches on March 1.

Ralph Lauren's Team USA Uniforms Enter San Siro Stadium

For close to 20 years, Ralph Lauren has designed the Olympic uniforms for Team USA, and 2026 was no exception. The iteration for this year's Winter Games made its official debut on February 6 at the Opening Ceremony hosted at Milan's iconic San Siro Stadium, with the highlight being flagbearer Erin Jackson's navy-blue duffel coat. Behind her, the rest of her team donned the same topper in winter white. At the end of the Games, the athletes will debut another uniform, this time centered around vintage ski racing kits, including color-blocked puffers, wool turtlenecks, and white utility pants.

LV Ambassador, Carlos Alcaraz, Wins in Australia

For the first time, 22-year-old Carlos Alcaraz won the Australian Open, defeating Novak Djokovic and completing his career Grand Slam in the process. U.S. Open? Check! Wimbledon? Check! French Open? Check! With the victory, the Louis Vuitton ambassador became the youngest man to achieve the biggest feat in tennis, and of course, he wore the brand to celebrate. Following his win, he attended a press day at the Royal Exhibition Building in Melbourne, where he posed with the Norman Brookes Challenge Cup—which was previously stored inside a Louis Vuitton Trophy Trunk—wearing a black knit and trousers, as well as a dark denim jacket by the French brand. Suffice to say, it was a look fit for a champion.

Skims and Team USA Are Olympics- and Paralympics-Ready

For the fourth time, Skims and Team USA have partnered up for the 2026 Winter Olympic and Paralympic Games, with the shapewear brand debuting a lineup of loungewear, sleepwear, intimates, and accessories for America's best athletes to wear in the Olympic Village. This offering also includes menswear pieces and adaptive styles. To celebrate its launch, Skims called on a number of the American team's top athletes, including ice dance champion Madison Chock, world champion Nordic skier Dani Aravich, and gold-medal bobsledder Kaysha Love.

Shop the Skims x Team USA collection on skims.com.

Trinity Rodman Makes History in Willy Chavarria and Adidas

Trinity Rodman has just done what no women's soccer player has accomplished before her. In early 2026, she inked a deal with the National Women's Soccer League's Washington Spirit that made her the highest-paid player in the history of her sport. And naturally, she didn't do it in just anything. For the occasion, Rodman teamed up with celebrity stylist Karla Welch, ultimately deciding to wear a Willy Chavarria suit made up of an oversized blazer and tailored Bermuda shorts. She finished off the look with zebra-print Adidas sneakers and custom grills. "Trinity was walking into one of the biggest moments of her career, and I wanted the styling to feel just as impactful," Welch shared. "We built the look from Adidas pieces and partner collections so that when she stepped onto the stage, it showed strength, elegance, and a confidence that she embodies."

George Russell Designs Watch With IWC

After over a decade as a partner with Mercedes-AMG Petronas Formula One Team, IWC just launched its first collaboration with an F1 driver—that driver being Mercedes' own George Russell. The codesigned collection includes two Pilot's watches (a chronograph and an automatic) in the timepiece maker's iconic black ceramic with accents in the shade of blue often associated with Russell's racing career. "It has been an unforgettable experience," Russell said in a press release. "By incorporating my signature blue color that has accompanied me during most of my career as a racing driver, as well as my 63 logo, these watches feel truly personal and unique to me."

Shop the Pilot's Watch Automatic 41 George Russell and Pilot's Watch Chronograph 41 George Russell.

The Hali 1 Gets a Stylish New Color

Indiana Pacers point guard Tyrese Haliburton has been publicly wearing more The Row loafers and Dr. Martens than basketball shoes while he recovers from an Achilles rupture he suffered during Game 7 of the 2025 NBA Finals, but we can't wait to see his newest Hali 1s on the court when he makes his return. The style, his first signature sneaker with Puma, was designed by streetwear designer Salehe Bembury and first launched in September of last year in the color opal. Since then, the brand has debuted multiple colors, the latest being Smoke, a sleek gray shade. Ahead of it hitting stores, Haliburton starred in a PUMA video campaign, where he played the role of a grocery store stock boy.

Shop the Puma Hali 1 in Smoke ($130).