Trend Overload Is Out, and the Clean-Girl Look Is In—These 7 Outfits Are Proof

If you've done your due diligence of scrolling through TikTok for an unpreceded amount of time, then you, too, might have noticed that a new aesthetic rightfully dubbed the "clean-girl look" is trending. Allow me to preserve your screen time, as I've done enough scrolling for the both of us to have a true understanding of the meaning of this new buzzword.

The clean-girl aesthetic is a vibe we're all familiar with at this point. Think slick-back buns, no-makeup makeup, an elevated minimalist wardrobe, and heavy gold jewelry. It looks like you're not at all trying, yet somehow, you look so put-together. And the best part is that if you fill your wardrobe with the right basics, you'll barely have to lift a finger when you get dressed in the morning. 

Peek into the '90s for some style inspiration from Princess Diana or Carolyn Bessette-Kennedy. You can also take the modern approach of copying Hailey Bieber's street style. I'll save you some time, though. The seven looks below popped up on my Instagram feed and immediately had me clicking save. They're easy outfits to copy and are right on the needle when it comes to getting the clean-girl look. Each piece below will give you outfits for days, so happy shopping!

Back in Business


(Image credit: @christietyler)

This look is the epitome of clean-girl style. The hair is slicked back, and the outfit is so sophisticated without overstyling. Apparently, all you need in life is a black midi dress, oversize sunglasses, and a trench coat by your side.


Effortlessly Elevated


(Image credit: @endlesslyloveclub)

Clean girls know how to find basics that are next-level. Think cutouts where you least expect them or a twist to a classic white tee. You'll look effortlessly elevated when you choose pieces like this.


The Traveling Clean Girl


(Image credit: @cocobassey)

European travels are on everyone's bucket list for this summer, and I think this just has to be the perfect outfit to wear to feel like you're in the South of France. Everyone needs a high-quality button-down and denim shorts anyway, so shop my favorites below.


Coastal Granddaughter


(Image credit: @anoukyve)

If you have also heard of coastal grandma, then you would probably agree with me that any clean girl is basically her granddaughter. This look screams Nantucket, and I'm here for it. 


Running Errands


(Image credit: @annelauremais)

The clean girls who live on my Instagram feed are always on the run in low-res zoomed-in video shots, and this is the perfect look to wear for one. Slightly distressed denim and an open, oversize button-down should always be ready to go in your closet.


Summer Uniform


(Image credit: @_sierramayhew)

I'm telling you this in all honesty: I'm wearing this outfit as we speak. It's my go-to when I don't have much time but want to look cute. When you have wide-leg pants and a white ribbed tank in your corner, you can't go wrong.


Staying In


(Image credit: @mie_juel)

I used to forbid myself from wearing sweatpants, but now, joggers are my jam. Clean girls love any take on the athleisure aesthetic, so you'll have to give this look a try the next time you plan on sitting at home with a good book.


Shop more items on the clean-girl shopping list:

Up Next: I Spent the Week Test-Driving My Summer Wardrobe—8 Easy Looks to Copy

Associate Editor

Sierra Mayhew was always destined to work in fashion, but she didn't know it at first. Growing up with no choice but to wear a rotation of school uniforms and activewear, her love for fashion really blossomed when she moved away for college and was able to finally define her very own personal style. Shortly thereafter, she interned at Elle magazine and instantly knew that editorial was for her. After graduating from the University of Notre Dame, she worked for ShopBazaar, contributing regularly to, and finally made her way to Who What Wear, where she is an associate editor. When she’s not working, you can catch her always trying to catch a flight, rollerblading through New York City traffic, or exploring the latest luxury vintage boutique.