Bébhinn Campbell
Bébhinn Campbell is an Edinburgh-based fashion and lifestyle writer and editor. She started her first blog at age 14 and went on to intern at print and digital publications in Berlin and London, including Dazed & Confused and Indie magazine.
A job at a fashion startup took Bébhinn from Ireland to Scotland in 2019, where she now works as a freelance journalist and copywriter covering everything from travel and interiors to styling advice. As a contributor to Who What Wear, Bébhinn always keeps her eyes peeled for emerging trends and looks worth writing about. She prides herself on her ability to cut through the noise and identify solid investment buys, exciting new brands and fresh takes on classic design.
In her spare time, Bébhinn enjoys perusing Edinburgh’s best vintage shops, working through her out-of-control book collection and watching dog reels on Instagram.
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From Dakota Johnson to EmRata, These 8 Celebrities Have Already Nailed Autumn 2024 Style
Inspiration coming through.
By Bébhinn Campbell
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I'm a 50-Year-Old Fashion Expert—5 Fresh Autumn Trends I'm Adding to My Forever Wardrobe
Key seasonal updates.
By Bébhinn Campbell
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From Dakota Johnson to EmRata, These 7 Celebs Have Already Nailed Fall 2024 Style
Inspiration coming through.
By Bébhinn Campbell
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6 Simple Jeans-and-Shirt Outfits I'll Never Tire Of
A foolproof formula.
By Bébhinn Campbell
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Forget the Trends—These Are the 7 Classic Shoes French Women Rely On in Autumn
Parisienne-approved.
By Bébhinn Campbell
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7 Cool Fashion Trends You’ll See All Over Europe This Autumn
Notebooks at the ready.
By Bébhinn Campbell
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7 Easy Jeans-and-Flat Shoe Outfits I'll Live In This Season
Hello autumn!
By Bébhinn Campbell
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Trust Me: These Under-£75 Autumn Buys Could Easily Pass as Designer
Now that's impressive.
By Bébhinn Campbell
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5 "Dated" Trainer Trends Our Editors Are Passing on This Season
Plus, the ones they're buying into.
By Bébhinn Campbell
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5 Major Autumn Accessory Trends That Will Still Be Everywhere in 2025
Wise investments.
By Bébhinn Campbell
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From Chic Boots to Trending Flats, I’ve Found Every Single Pair of High-Street Shoes Worth Seeing This Autumn
Soon-to-be bestsellers.
By Bébhinn Campbell
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Londoners Are Over Sandals—5 Fresh Autumn Shoe Trends They're Already Wearing Instead
They're one step ahead of the curve.
By Bébhinn Campbell
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6 Sophisticated Autumn Trends Marks and Spencer Is Already Backing in a Big Way
Your new-season shopping list is here.
By Bébhinn Campbell
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M&S' New Autumn Shoes Are So Chic, Everyone Will Think They're Designer
From Mary Janes to slingback heels.
By Bébhinn Campbell
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I Just Restyled 6 Summer Pieces to Work Perfectly for Autumn—Here's How
Smart shopping.
By Bébhinn Campbell