Kendall Jenner Is Hiring Her Own Replacement (Sort Of)

Kendall Jenner is once again following in the prestigious footsteps of fashion personalities who came before her. But in this latest news, we’re not just referring to runway icons like Cindy Crawford or Linda Evangelista. Instead, the model is pulling a Cara Delevingne or a Marc Jacobs, as she’s taking to social media to cast the next batch of fresh faces and It girls to front the cover of a major magazine. In some respect, she’s setting out to find her own replacement.
As Love announced this morning, the 20-year-old is teaming with the UK publication’s editor in chief, Katie Grand, to launch a social media search for 20 lucky winners to fly out to Los Angeles and be photographed by Jenner herself for the February cover of the magazine. “Basically Katie Grand and me are looking for this generation’s next icon,” Jenner says in the video below, being sure to add, “Kinda like me, but like a little less good.”
Of course, this is not the first time the model’s gone behind the lens, as she photographed Kaia Gerber for Love this year, as well. But this is her first major talent search. And as she declares, anyone between the ages of 15–35 has a fair chance to win simply by posting their best photo to Instagram or Twitter with the hashtag #LOVEME17. Seriously anyone. “You could literally be a flea wrangler or catch lobsters,” she confirms.
Watch Jenner explain it all in the video below.
Ready for your close-up? Shop some of our favorite Kendall Jenner–approved wardrobe staples.
Love these jeans? Check out our sweepstakes for a chance to score big at NYDJ.
Now get to posing, posting, and tagging. Jenner's looking to hire the next big-name model ASAP.
Opening Image: Getty

Who's your style icon?Taylor Tomasi HillWho are your 5 favorite people to follow on Twitter/Instagram? @tamumcpherson @lisasaysgah @therealgracecoddington @everyoutfitonsatc @notmynonni What's the fashion essential you can’t live without? A leather jacket.What's your desert island album? Beyoncé "B'Day." Or pretty much anything Beyoncé.
-
Kendall Jenner Wore Capris With the Only Shoe Trend Worse for Airport Security Than Flip-Flops
Risky but chic.
-
Against All Logic, This Is the Stylish Boot Trend Fashion People Are Still Wearing in the Heat
Spotted on Camila Morrone and Kendall Jenner.
-
Kendall Jenner Wore an Elegant Yet Seductive Dress Trend to Jeff Bezos's Wedding in Venice
See what all of the Kardashians and Jenners wore.
-
Hold the Sneakers: *This* Is the Stylish Shoe Trend Fashion People Are Wearing With Leggings to Pilates
Kendall Jenner is leading the way.
-
The Classic Swimwear Trend L.A. Fashion People Are Swapping Their Bandeau Bikinis For
No fuss.
-
I Found It: The Only Denim Trend That Makes Flip-Flops Look Sophisticated Instead of Cheap
In Kendall Jenner we trust.
-
Fashion People Are Wearing This $50 Accessory (Kendall Jenner Included), and I Bought It—My Outfits Are Now Cooler
This item is everywhere.
-
Seen Courtside at the Knicks Game: The Anti-Summer Pant Trend That's Surprisingly Everywhere Right Now
It's unexpected, but it works.