European Fashion People Just Declared This Color Trend Will Continue Into 2025
If you've been keeping up with the latest fashion news on Who What Wear, you've probably seen our color-trend-forecasting articles. For instance, we had anticipated that luxurious burgundy and vibrant cherry red would make a significant impact in 2024, and our predictions turned out to be accurate. As we are on the verge of 2025, I have been on the lookout for the upcoming hot color trend, and after thorough research, I am excited to declare that one of them will be elegant and earthy clay green.
From the stylish streets of Copenhagen to the fashion-forward avenues of Paris, clay green has become a ubiquitous color among fashion enthusiasts. This shade exudes a sense of timelessness and refinement. More importantly, it feels very calming and natural and is deeply rooted in nature—similar to the feeling of grounding your feet in the grass.
Distinguished by its understated charm, clay green effortlessly integrates into any dresser's wardrobe. It harmonizes seamlessly with neutral tones such as black and white but truly shines when paired with shades like gray, chocolate brown, cherry red, buttery yellow, and even light pink or lavender. Plus, it styles well with all types of garments. For example, you can pair a green double-breasted coat with blue jeans, a green pleated skirt with a polo shirt, or green barrel-leg jeans alongside a simple long-sleeve shirt.
If you're inspired and eager to introduce 2025's It color into your wardrobe, continue reading to explore some of the best clay-green pieces available.
See more clay-green outfit inspiration:
Shop 2025's next It color trend:
A wardrobe basic that's anything but basic.
Shop the matching Sarong Skirt ($48).
Nikki Chwatt is an associate fashion editor based in New York City. She joined Who What Wear in 2024 after writing fashion, beauty, and lifestyle content for WWD, Well+Good, Editorialist, and more. With a passion for personal style and the creativity that comes with it, one of Chwatt's goals is to help others understand that there is no such thing as a “good” or “bad” style; it’s just about putting an outfit together that makes you feel confident in yourself. When she's not writing, you can find her taking a Pilates class, reading a powerful romance novel, or exploring a new wellness spot in Manhattan.
-
Found: The Perfect Finishing Touch To Your Elegant and Sophisticated Fall Outfits
Hint: It's not a handbag.
-
Sure, Trousers Are a Fall Staple, But IMO, Dresses Are So Much Better—33 Gorgeous Styles From Mango, Reformation, and Anthropologie
An underrated essential.
-
All of My Friends and I Shop at Shopbop—These 33 New Fall Items Are the Standouts
Gorgeous knits, cool sneakers, chic jackets, and more.
-
The Fall Issue: Your Guide to What Matters in Fashion and Beauty Right Now
Featuring an interview with Jodie Turner-Smith, a spring shopping trend guide, beauty features, and more.
-
The Fall 2025 Shopping Guide: Where to Buy the Biggest Trends of the Season
Your short list of the season's key buys.
-
I Just Started Investing—31 Chic Pieces That Will Have Me Dressing the Part
Effortless and elevated is the goal.
-
Move Aside, Suede—6 Fresh-Feeling Fall Trends Gen Z Is Wearing First This Season
The fall I turned trendy.
-
I Set the Revolve Search Price Limit at $150 and Found These 44 Chic Gems
From chic knit tops to staple denim.