Celine's Gorgeous New Campaign Solidifies the Fact That We All Need This Accessory
Introducing: the Celine Infinite Possibilities Silk campaign.
I'm sorry, but are you really finding a fashion person who isn't vibing with Michael Rider's Celine? His collections are certainly a favorite of mine. And it's been a big few weeks on the Celine front with the epic men's show in Paris (the colors! the styling!), and the launch of the breathtaking new campaign—the Celine Infinite Possibilities Silk campaign.
Silk scarves are among the most classic fashion pieces, and style setters have been embracing them even more recently, wearing them in a multitude of ways. I've personally been testing the look out (currently wearing a silk scarf as an alternative to a necktie), and this campaign, with photography by Eijin Ota and Victor Brun, complete with a video by Massimiliano Bomba, has further solidified the need for stunning printed silk scarves. The collection of images features the infinite ways to wear the scarves.
Keep scrolling to see just a few shots from the directional campaign, and shop a few of my favorite scarves from Celine.
Shop Celine Scarves

Bobby Schuessler is a fashion editor with over 15 years of editorial experience covering shopping, style, and beauty. He's spent over a decade at Who What Wear, currently leading the shopping team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives, with brands including Gucci, Nordstrom, Sunglass Hut, Cartier, and Old Navy. He also appears on camera in video and shopping livestream franchises, and is the star of Who What Wear's scripted show, Retail Therapy.