Why You Need to Know About the #ClimateCatwalk

Social challenges pop up all the time, but it’s rare for one to take off in the fashion world and resonate outside this bubble. Amber and Giovanni Testino (the duo behind creative agency Art Partner) have created #ClimateCatwalk, an Instagram initiative inviting you to join in and show world leaders at the UN Climate Change Conference COP21 that we need to take action.

How do you take part? Film yourself walking from left to right, upload with the hashtag #ClimateCatwalk and #COP21 then invite two more friends to take part (remember the #IceBucketChallenge?).

Keep scrolling to see some of the famous faces who have already taken part (and get some inspo for your own post).

 

A video posted by Molly Bair (@molllsbair) on Nov 29, 2015 at 2:36pm PST

 

A video posted by Josephine Skriver (@josephineskriver) on Nov 29, 2015 at 10:00am PST

 

A video posted by Eva Herzigova (@evaherzigova) on Nov 30, 2015 at 5:37am PST

Main image from Imaxtree.

Are you going to take part in the challenge? Let us know in the comments below and then shop some runway worthy pieces to get prepared.

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