Brittany Davy
As WWW UK’s junior writer, Brittany focuses on creating compelling fashion, shopping and beauty content for site, and works closely with the Managing Editor on recurring columns and franchises. She has a passion for all things fashion, beauty and lifestyle related, but is particularly fond of fragrance, with a personal collection to rival any beauty editor's!
Prior to Who What Wear, Brittany worked as the Shopping Assistant at Reach Plc and across a number of publications, including OK!, Notebook, S Mag and The Mirror. In this role, she was responsible for creating on-site beauty and fashion content, compiling shopping grids and filming and editing weekly video content for the brand’s social media account.
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Yes, I'm Certain—This COS Jumper Is All You Need to Look Polished and Put-Together This WinterEveryone will think it's designer.
By Brittany Davy
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You May Disagree, But These 6 Colour Trends Risk Feeling "Dated" NowDon't shoot the messenger: take it up with my colleagues.
By Brittany Davy
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Beyoncé's Haircare Brand Just Launched in the UK—9 Products Worth Adding to Your BasketI've been testing it for months.
By Brittany Davy
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Suddenly, Every Elegant Woman in Europe Is Wearing This New Knitwear TrendCosy and elegant in equal measure.
By Brittany Davy
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7 Extremely Elegant and Genuinely Easy Outfit Ideas I’m Trying This WinterYou'll want to take notes.
By Brittany Davy
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"Cashmere Makeup" Is About to Dominate Winter 2026—These 9 Products DeliverHere's how to get the look.
By Brittany Davy
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Black Shoes Are Classic, But These 6 Elevated Alternatives Are Definitely TrendierOne step ahead.
By Brittany Davy
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Hold the Neutral Manicure—These Velvet Nails Are About to Be EverywhereTo the salon I go!
By Brittany Davy
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My Friend Asked Me What Jacket Styles Will Dominate Winter 2026—I Sent Her These 7 Runway-Approved TrendsTime to layer up.
By Brittany Davy
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I Asked My French Best Friend What She'd Buy on Amazon Prime Day—11 Elegant Finds She RecommendedJ'adore.
By Brittany Davy
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The Chicest Women in Any Room Are Wearing This Elegant Yet Very Cool TrendA small trend that makes a big difference.
By Brittany Davy
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Cosy, Classy and Expensive-Looking—9 New-In High Street Knits I’m Eyeing for Instant PolishDesigner-looking knits, this way.
By Brittany Davy
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Not Sure What to Wear This October? Here are 5 Easy But Elegant Outfits to CopyEase into autumn.
By Brittany Davy
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Not Dewy, Not Matte—These 11 Makeup Products Deliver a Beautiful Satin-Skin FinishSomewhere in between.
By Brittany Davy
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Suddenly, Every Elegant European Woman Is Wearing This Minimalist Knitwear Brand for AutumnKnitwear that will never date.
By Brittany Davy