
Natalie Gray Herder
Natalie Gray Herder is a Senior Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.
-
Print Lovers, Rejoice! This Free People Collection Is Inspiring a Maximalist FallSponsor Content Created With Free People
Stripes, plaid, leopard, and everything in between.
By Natalie Gray Herder
-
From a $320 Face Cream to a $4 Lip Stain, These Are the Fall Beauty Items I'd RepurchaseI'd fight my way through the tweens at Sephora for these.
By Natalie Gray Herder
-
33 Fall Fashion Arrivals I Want to Wear All Over New York City This SeasonA good mix of classic and trendy pieces here.
By Natalie Gray Herder
-
From Anorak Jackets to Plum-Colored Sets, These Are the Fall Activewear Items I Can't Wait to StyleI'd wear these way beyond the gym.
By Natalie Gray Herder
-
Editor-Approved and Fashion Week–Inspired—3 Nordstrom Looks I'm Eagerly Buying for FallSponsor Content Created With Nordstrom
From the streets of NYC to your closet.
By Natalie Gray Herder
-
Hot Off the Press: 3 Fall Looks NYC Editors Are Already WearingSponsor Content Created With PAIGE
Denim is the star of the show.
By Natalie Gray Herder
-
I Want All Things Merlot, Butter Yellow, and Plaid This Fall—33 Arrivals Speaking My LanguageI found just the pieces for you.
By Natalie Gray Herder
-
The Resale Rundown: Fashion Week Just Confirmed These Fall Finds as the Ones to Invest InSponsor Content Created With eBay
It's all about outerwear and accessories.
By Natalie Gray Herder
-
There's No Competition—These Outfits Are the Best Take on Tenniscore YetSponsor Content Created With FP Movement
We gave them a spin at NYC's biggest tennis tournament.
By Natalie Gray Herder
-
New Yorkers Are Notorious for Adopting Trends Early—3 Fall Outfits They're Already WearingSponsor Content Created With Free People
From one Brooklyn closet to yours.
By Natalie Gray Herder
-
From NYC to Paris, These Fall Transitional Outfits Are Officially TrendingOutfit inspiration from my IG feed.
By Natalie Gray Herder
-
It's Time for a Fall Beauty Overhaul—Here's What Made My Short List This SeasonSee what an editor actually buys.
By Natalie Gray Herder
-
Stale Office Outfits, Be Gone! 22 Arrivals I'd Actually Feel Cool Commuting InCommuter cuties, this is for you.
By Natalie Gray Herder
-
7 Cool Activewear Outfits to Try When It's Too Hot to Wear Anything ElseIt's all about the accessories.
By Natalie Gray Herder
-
I'm Travelling From NYC to Spain This Summer—These Are the Pretty Pieces I'm PackingBring on the sunshine.
By Natalie Gray Herder