Natalie Gray Herder
Natalie Gray Herder is a Senior Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.
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The Chanel Sunglasses I See NYC's Best-Dressed Residents Wearing All Over TownAre you more of a downtown or uptown vibe?
By Natalie Gray Herder
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Coats! Boots! Bags! 37 Cold-Weather Arrivals I Can't Believe I'm Already ShoppingFor those in denial about the change in weather.
By Natalie Gray Herder
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16 Under-$250 Bloomingdale's Arrivals That Are Perfect for Cashmere SeasonSponsor Content Created With Bloomingdale's
Trust me, I'm picky about my cashmere.
By Natalie Gray Herder
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Our Editors Have Spoken—These Are the 5 Beauty Brands We'll Be Buying for the Next 2 DecadesTwenty years of product testing led us here.
By Natalie Gray Herder
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30 Fall Nordstrom Arrivals That Give the Preppy Aesthetic a New, Cooler LookSponsor Content Created With Nordstrom
No collegiate cosplay here.
By Natalie Gray Herder
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NYC Fashion People Have Already Started Wearing These 4 Jacket Trends From Free PeopleNot a puffer in sight.
By Natalie Gray Herder
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I Have The Coach Teri Bag in a Fun Summery Color, But These New Hues Have Me Ready to Invest AgainSponsored by Coach
A few favorite under-$300 styles.
By Natalie Gray Herder
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If You're Into Purple, Tassels, and Clutches Right Now, These New Fall Bags Are for YouI have something here for every budget.
By Natalie Gray Herder
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I'll Never Stray From a '90s-Inspired Wardrobe, and With Jason Bolden's Edit at Quince, I Don't Have ToSponsor Content Created With Quince
It's the best era of style.
By Natalie Gray Herder
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I'm Loving Everything Banana Republic Has Dropped Lately, and These Friends and Family Picks Are Top-TierSponsor Content Created With Banana Republic
Take 40% off my favorites.
By Natalie Gray Herder
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My NET-A-PORTER Wish List Just Got Longer—16 Brand-New Shoes and Bags I'm in Love WithSponsor Content Created With NET-A-PORTER
I fear I want them all.
By Natalie Gray Herder
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16 Fall NET-A-PORTER Arrivals I'm Practically Swooning OverSponsor Content Created With NET-A-PORTER
This Bode jacket though.
By Natalie Gray Herder
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I Love Jewelry That I Can Wear 24/7—This Is the Collection I've Been Wearing Every DaySponsor Content Created With Kendra Scott
I did a wear test.
By Natalie Gray Herder
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Oh, These Are Good—16 Fall Arrivals From Ulla Johnson That I'd Love to Style This SeasonSponsor Content Created With Saks
Lace-trim blouses, knit dresses, and more.
By Natalie Gray Herder
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Not Leopard, Not Zebra: Adidas Just Launched New Sneakers in This Unexpected Animal PrintThis micro trend is gaining traction.
By Natalie Gray Herder