Articles by Humaa Hussain | Who What Wear UK

Humaa is the Junior Branded Content Editor at Who What Wear UK, where she specialises in paid-for and affiliate content across beauty and fashion. She holds a BA Hons in English Literature and has previously held editor positions at British Vogue and Marie Claire US. Before joining Who What Wear UK, she was part of the US Branded Content team, bringing her expertise back home to help grow the UK division. With years of experience testing and reviewing fashion and beauty products, she writes trend-driven and commerce-focused stories. When she's not shopping for work, she's making her way through her Kindle TBR list—spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain

Humaa Hussain

When I Don’t Know What to Wear, I Default to This Cute Top With Jeans or Skirts

I Want to Look Chic, Cool and Put-Together This Summer—17 New-In Pieces I Know Will Nail the Brief

I Wish I Could Gatekeep—This Fashion Insider Brand Makes Summer's Must-Have Sandals

We've Done the Research—These Are the Handbag Trends Everyone Will Be Carrying in 2025

I've Asked Around—Every Stylish Woman Has One of These Watches in Their Collection

Expensive-Smelling, Celebrity Adored and French—This TikTok-Trending Perfume Has a Lot Going for It

My Colleague Says She Gets Nonstop Compliments When She Wears This Fresh Perfume

People Always Ask Me If Elemis Products Are Worth the Hype—These 15 Definitely Are

The Bridesmaids Edit: 21 Chic Pieces Your Friends Will Actually Want to Wear

These Are the Chic Sandal Styles Every Fashion Person Is Wearing This Season

These 9 Restaurants Will Feed Both Your Appetite and Your Fashion Content

I'm a Fashion Editor Living in London—5 Classically Chic Pieces I Come Back to Every Summer

Prepare to Be Shocked: This Expensive-Looking (and Once-Dated) Sneaker Trend Is Secretly So Affordable

I'm Obsessed With Zara's Sister Brand—17 Luxe Pieces on My New-Season Wish List

I'm a Modest Dresser—Here Are the Standout Pieces I've Seen This Month