Humaa Hussain
Humaa is the Junior Branded Content Editor at Who What Wear UK, where she specialises in paid-for and affiliate content across beauty and fashion. She holds a BA Hons in English Literature and has previously held editor positions at British Vogue and Marie Claire US. Before joining Who What Wear UK, she was part of the US Branded Content team, bringing her expertise back home to help grow the UK division. With years of experience testing and reviewing fashion and beauty products, she writes trend-driven and commerce-focused stories. When she's not shopping for work, she's making her way through her Kindle TBR list—spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain
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This Classic Jacket Style Always Looks Classy and Expensive—7 Ways I'm Styling It This Autumn
From field to runway.
By Humaa Hussain
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It's True: Every Fashion Editor Owns a Classic, High-Quality Bag From This Brand
Forever favourites.
By Humaa Hussain
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I'm a Fashion Expert—5 Leather-Jacket Styles That Will Always Be In
They never left.
By Maxine Eggenberger
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Hold the Black Jackets—Chic Londoners and Parisians Are Wearing This Elegant Colour Instead Right Now
Worth making space in your wardrobe for.
By Humaa Hussain
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I’m a Fashion Expert—These Are the 4 Denim Staples That Will Stand the Test of Time
Sponsor Content Created With Next
Forever classics.
By Humaa Hussain
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People in Paris Consistently Wear These 6 Flat Shoes With Jeans in Autumn
The code, cracked.
By Maxine Eggenberger
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Beauty Editors (and My WhatsApp Group) Can't Stop Talking About This Beauty Advent Calendar
Sponsor Content Created With Space NK
Let's get into it.
By Humaa Hussain
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Amsterdam's Chicest Women Are Already Wearing This Cool Autumn Denim Trend
How to do it properly.
By Erin Fitzpatrick
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Forget Loafers—Stylish People Are Wearing This Controversial Boot for Autumn Instead
And I can't blame them.
By Humaa Hussain
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I’m Calling It Now: The Chicest Autumn Outfits Will Include These Denim Pieces
Sponsor Content Created With F&F
Seasonal staples.
By Humaa Hussain
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PSA: These Are the Autumn-Ready Prints, Knits and Accessories We’re Backing for the Season Ahead
Let's get into it.
By Humaa Hussain
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WWW Curates: These Are the Talisman Jewellery We’re Predicting Will Be Everywhere This Season
They’re so in-demand.
By Humaa Hussain
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Dressing Like a Chic French Woman Isn't as Hard as It Looks—It Comes Down to Just 4 Pieces
Sponsor Content Created With Sézane
Très chic.
By Humaa Hussain
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The £24 Beauty Tool That's Quietly Becoming Everyone's New Obsession
Sponsor Content Created With Coslus
Hygiene has never looked sexier.
By Humaa Hussain
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I Know You're Stylish If You Carry One of These Elegant Items in Your Handbag
Sponsor Content Created With Smythson
They're iconic.
By Humaa Hussain