
Humaa Hussain
Humaa is the Junior Branded Content Editor at Who What Wear UK, where she specialises in paid-for and affiliate content across beauty and fashion. She holds a BA Hons in English Literature and has previously held editor positions at British Vogue and Marie Claire US. Before joining Who What Wear UK, she was part of the US Branded Content team, bringing her expertise back home to help grow the UK division. With years of experience testing and reviewing fashion and beauty products, she writes trend-driven and commerce-focused stories. When she's not shopping for work, she's making her way through her Kindle TBR list—spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain
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Our Editors Have Spoken: These Are the Spring Pieces We’re Wearing Now (And Well Into the New Season)
Sponsor Content Created With M&S
Hello new wardrobe.
By Humaa Hussain
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Inside the Polished Wardrobe the Modern Minimalist Is Building Now
Sponsor Content Created With H&M
An editor's shopping list.
By Humaa Hussain
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These Are the Transitional Pieces Fashion Editors Are Reaching for Right Now
Sponsor Content Created With Barbour
You'll soon see why.
By Humaa Hussain
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I'm an Expert in Packing a Carry-On—This Is Everything I Took for a Weekend in Stockholm
For a very cold 48 hours.
By Humaa Hussain
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I’m Not Planning a Wedding, But I Know a Fashion-Insider Event When I See One
Sponsor Content Created With Barcelona Bridal Fashion Week
Here comes the bride.
By Humaa Hussain
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If You Want a Timeless Spring 2026 Wardrobe, I'd Start With These 5 Classic Pieces
Sponsor Content Created With NET-A-PORTER
According to a seasoned fashion editor.
By Humaa Hussain
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The Beauty Shelf: The Spring Fragrance Edit
Sponsor Content Created With Space NK
Elegance in a bottle.
By Humaa Hussain
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We're More Than Ready for Spring, and These Are the Pieces Upgrading Our Capsule Wardrobes
Sponsor Content Created With French Connection
Bring on brighter days.
By Humaa Hussain
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The Luxury News Bulletin: Everything Happening in the World of Style This Month
Things to get excited about.
By Humaa Hussain
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I’m a Fashion Editor—These Are the New-Season Pieces Getting My Wardrobe Ready for Spring
Sponsor Content Created With Whistles
Editor-approved.
By Humaa Hussain
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Pastels, Patterns and Delicate Embroidery—This Is a Softer Way to Dress for Brighter Days
Sponsor Content Created With Lounge
Sweet pieces ahead.
By Humaa Hussain
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Two Editors, One Coat: This Is the Trench We're Backing as This Season’s Defining Coat
Sponsor Content Created With M&S
Spring incoming.
By Humaa Hussain
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We’ve Done the Research: It Girls Are Wearing These Shoes This Spring
Sponsor Content Created With Malone Souliers
And we can see why.
By Humaa Hussain
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The Joyful Spring Pieces We’ll Be Reaching for First This Season
Sponsor Content Created With Boden
You'll soon see why.
By Humaa Hussain
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This Is The Jewellery Collaboration Fashion Editors Are Paying Attention To
Sponsor Content Created With Kısmet by Milka
Chic designs ahead.
By Humaa Hussain