Scandinavian Style
Learn more about Scandinavian Style with the experts and editors at Who What Wear.
-
Summer Is When Scandi-Girl Style Shines—These Are the 6 Trends They're Into
You'll want to copy them all.
By Anna LaPlaca
-
I've Followed This Scandi Brand for 3 Years—Now the Secret's Out
It's the talk of Copenhagen Fashion Week.
By Erin Fitzpatrick
-
These Emerging Trends Will Dictate What's in Style for the Next 6 Months
Reporting live from Copenhagen Fashion Week.
By Erin Fitzpatrick
-
A Norwegian Pop Star on Where to Get the Coolest Scandinavian Style Basics
Read our exclusive interview with Sigrid.
By Amanda Montell
-
Everything I Stopped Wearing After Traveling to Scandinavia 5 Times
And what I'm experimenting with instead.
By Erin Fitzpatrick
-
What All the Cool Scandi Girls Are Wearing, in 7 Perfect Outfits
One look for every day of the week.
By Olivia Lidbury
-
Every Scandi Girl Is Carrying One of These Little Game-Changing Bags
Can't help but want one.
By Hannah Almassi
-
This Is How to Dress More Scandinavian
According to a Danish It girl.
By Erin Fitzpatrick
-
The Bondi Boutique That Tapped This Underground Brand Early
Expect everyone else to follow.
By Lara Burnell
-
The 4 Trends Everyone Will Wear in 2020 Thanks to Copenhagen Fashion Week
Mark my word.
By Erin Fitzpatrick
-
Can We Talk About Scandinavian Street Style?
It's a thing.
By Lara Burnell
12