As fashion editors, we're constantly asking ourselves one important question: Which up-and-coming brands have what it takes to make it big? Sometimes, we fall in love with an indie label only to have it shutter within a couple of years, but other times, our fashion radar is on-point.
My obsession with Stand Studio definitely falls into the latter category. I first became acquainted with the brand when it showed during Stockholm Fashion Week in January 2017. Since then, it's made the jump over to the larger scene at Copenhagen Fashion Week, where the brand will debut its F/W 20 collection today. Plus, it's been spotted on everyone from Bella Hadid to Katy Perry.
To learn more about the brand, I tapped Copenhagen Fashion Week's CEO, Cecilie Thorsmark, for her take. "Stand Studio is not just another brand on our show schedule. It's a brand with a very unique and very visible DNA with its high-quality leather items paired with bold and daring designs," Thorsmark told Who What Wear. "It's important to us that our fashion week represents the full spectrum of what Scandinavian fashion has to offer, and I believe that Stand Studio is an important contribution to this ambition."
Curious yet? Scroll down to see how It girls and celebs are wearing the brand and shop it for yourself.
On Scandi Girls
On Cecilie Thorsmark: Stand Studio coat
On Nnenna Echem: Stand Studio coat
On Celebrities
On Katy Perry: Stand Studio coat
On the Runway
Shop the Brand
Next, these five street style trends are dominating at Copenhagen Fashion Week.
-
Elegant Dressers Always Choose This Impractical Yet Chic Coat ColorJennifer Lopez is one of them.
-
Espresso! Oxblood! Navy! 6 Non-Black Coat Colors That Look So ExpensiveUltra-luxe looks ahead.
-
I Just Came Back From Paris—6 Coat Trends I Spotted Everywhere (and Bought Immediately)*Adds to cart*
-
Wait, Walmart Is So Good Right Now—23 Elevated Black Friday Sale Picks That Caught My EyeSee the chic and affordable deals.
-
Sorry to My Black Coats, But This Ultra-Luxe Color Is All I Care About for WinterIt makes everything look more expensive.
-
The Exact Coats, Boots, and Sweaters I'm Buying This WinterJust my cozy little shopping list.
-
26 Shopbop Sweaters, Coats, and Boots I Know Will Be Gone by Black FridayThe best ones are always the first to go.
-
I Just Found the Chicest Sweaters, Coats, and Boots From Nordstrom's Black Friday Sale—EnjoyThese finds will sell out by December 1.
