The 42 Things You Have to Buy From Zara, Topshop, and H&M Right Now
In the mood for some on-trend, summer-ready, and—best of all—affordable shopping? Great, because rather than letting you check multiple sites, spend hours browsing, and go through pages upon pages of products, I thought I'd round up the most incredible items some of our favorite brands are selling now. After all, it's kind of my job, plus I'll take any excuse to scroll through new arrivals.
From swimwear and cover-ups to summer dresses, strappy sandals to wear with them, and more, there's so much to love at Topshop, H&M, and Zara at the moment that I actually had trouble narrowing my favorites down to just 42. Nonetheless, I did, so to shop my top picks from each site—including several that may soon make their way into my own wardrobe—simply scroll down and thank (or blame?) me later.
TOPSHOP
An on-trend suit at just the right price.
Utility-inspired jeans are trending, and I'm into it.
H&M
One of the bathing suit cover-ups fashion girls are definitely wearing this season.
ZARA
Our editor Allyson Payer is already wearing these on repeat.
It may technically be a crossbody bag, but I'd suggest wearing it as an of-the-moment clutch.
Up next? The best summer dress brands, according to me.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
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