10 Dress Brands You'll Want to Be Seen Wearing This Summer

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(Image credit: @lucywilliams)

I'm in my dress phase right now, which isn't all that surprising considering my love for the style and the warm-weather season it calls for. As a fashion editor, I constantly have my eye on what dress styles, trends, and brands the fashion crowd is wearing from season to season. Today, I'm highlighting 10 brands that are hugely popular among our editors and the fashion set in the summer (and that keep popping up on my Instagram).

Are you ready to find your next summer frock? Keep scrolling for the stylish brands you'll want to be seen wearing this summer, plus plenty of shopping picks to inspire your next dress purchase.

Réalisation

Woman wearing cherry-covered sun dress in the summer

(Image credit: @emilisindlev)

If you spend any time on Instagram, you'll see Réalistion dresses over and over again. The fashion set can't get enough of the brand's lightweight, silky slips in eye-catching prints.

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Reformation

Woman wearing green linen reformation dress

(Image credit: @helenacuesta)

The fashion set flocks to Reformation for flattering and chic summer dresses. From linen minidresses to floral-print midi dresses, there's something chic for every summer occasion.

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Woman wearing white sheer summer dress

(Image credit: @_jessicaskye)

If you're looking for luxe-looking yet affordable dresses, you're in the right spot. With a mix of trend-forward and classic silhouettes, & Other Stories gets it right this summer season, and of course, the fashion crowd has been quick to catch on. 

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Dôen 

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(Image credit: @lucywilliams)

Known for nostalgic and striking silhouettes and prints that evoke the spirit of California from decades past, Dôen has garnered a cult following among people who appreciate breezy and romantic frocks. There's a reason Dôen dresses are all over my Instagram feed right now.

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Mango

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(Image credit: @monikh)

If you're looking for dresses with a reasonably affordable price point, look no further than Mango. They're easy, effortless, and wearable. I'm already seeing the brand's dresses on my social media feeds.

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Posse

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(Image credit: @tamaramory)

I've spotted a host of fashion influencers and celebrities sporting elevated and refined silhouettes from this Austrian label this season. 

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With Jéan

Woman wearing strapless tailored mini dress

(Image credit: @rubylyn_)

With Jéan has you covered with easy midi and minidresses that are pretty much guaranteed to bring in compliments. 

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Staud

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(Image credit: @sshtephs)

Staud's colorful and cool silhouettes continue to be a favorite among the fashion crowd. They're ideal for special events, vacations, and beyond.

Ciao Lucia

Woman standing in field and wearing white flowy mini summer dress

(Image credit: @lucywilliams02)

I've been a fan of Ciao Lucia since it launched, and the cult-favorite brand continues to be loved among the It crowd, who flock to their effortless and breezy Mediterranean-inspired styles. 

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SIR.

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(Image credit: @smythsisters)

Between its open-back dresses and smocked styles, it's no surprise that editor-beloved brand SIR is blowing up our feeds this year.

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This post was published at an earlier date and has since been updated.

Judith Jones
Senior Fashion Market Editor

Judith Jones is the senior fashion market editor at Who What Wear who specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.