Beautiful Coats Are My Love Language—This Elegant Style Is Already in My Cart

A winter coat is one of the most important purchases you'll make all season. From October to March, you spend the majority of your days wrapped up in one, and let's not forget that it's one of the first items people see when they meet you. Coats tend to be on the more expensive side, so it's an investment purchase that requires careful time and consideration.
As I'm a devout coat lover, it's one of my favorite pieces to buy, wear, shop and write about throughout the fall/winter season. While I own an embarrassingly large coat collection, there's one particular style I'm excited to buy this season that I don't own yet but my overflowing coat rack is begging for: an elegant scarf coat. If you're not familiar, the design is exactly what it sounds like—a coat with an attached scarf, which you can throw over your shoulder or wrap around your neck.
The silhouette is not new in the fashion world (I'm sure you're all familiar with Toteme's viral embroidered scarf jacket that launched back in 2021), but this season, the scarf coat feels fresh and new. Many have slightly longer silhouettes and are in fabrics that look and feel luxe. The elegance of the coat lies in the asymmetrical look and drape of the scarf. The silhouette was seen all over the fall/winter 2024 runways, from Bottega Veneta to The Row.
Luckily, there are plenty of gorgeous options to shop this season at a variety of price points. Below, I'm sharing my absolute favorites to consider luxuriously wrapping yourself up in this cold-weather season. A of them exude elegance and sophistication and will elevate your outfit in an instant. Consider this your most beautiful purchase of the season.

Judith Jones is the associate shopping director at Who What Wear and has worked in fashion for over a decade. She specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.
-
If Minimal Effort, Maximum Style Is Your Vibe, Then These 29 Cool Items from Gap Deserve a Spot in Your Outfit Rotation
NYC It girls shop here.
-
Calvin Klein's '90s Collections Will Always Be My Blueprint for Fall Dressing
The chicest.
-
No One Wears Jeans Like Chic Parisians Do—7 Effortless Outfits I'm Copying From the French This Fall
Get inspired.
-
Spotted at the COS Show: The Leather Coat and Plaid Shirt That *Will* Sell Out by October 1
Everyone was still talking about them both days later.
-
I Work in Fashion—These Are the 10 Fall Investment Pieces I *Know* Are Worth It
See what made my list.
-
I Just Spent Hours on Ssense—30 Standout Pieces I Found for Fall
From Gimaguas to Baserange.
-
I'm a Shopping Director—Simply Put, Here's a Fall Shopping List Filled With Chic, Cool, and Fun Items
Gorgeous sweaters, sleek jackets, beauty staples, and more.
-
Here They Are: The 6 Biggest Boot Trends of Fall 2025
Exotic finishes! Sock boots! Western motifs!