The #1 Trend to Invest in Now, According to Rihanna

Whenever our style game is in need of a little sprucing, we know we can always count on our girl RiRi to have our backs. With her confident and bold style, Rihanna never fails to show us that, in the words of Iris Apfel, "More is more and less is a bore." This season, the fashion icon is making it very known (at least seven times over) that oversize puffer jackets are the trend of all trends to be seen in this winter. 

As winter has now well and truly arrived, this jacket is an answer to your prayers, as you can finally feel warm while looking fashion-forward. Whether you're going down the street for a cup of coffee or want to add an unexpected element to a more formal look, puffer jackets ensure an eye-catching look no matter what. And it's a trend that is really catching on, as according to Lyst, the world's biggest online fashion site, searches for puffer coats increased by 280% in October, even though it wasn't especially cold for the time of year. 

Since designers and fast-fashion retailers alike are churning out amazing versions of this trend, we decided to shop out our favourites across the board for you here. 

Keep reading to see all the times Rihanna stepped out in a puffer jacket and shop the trend for yourself…