Sure, we could scroll through Instagram to come up with a theory about the most popular swimsuit trends of the season, but there's no need to guess when we have an answer that's based on cold, hard facts. Lyst has released its 2019 swimwear report based on searches and sales of more than five million shoppers per month, and the results are definitely illuminating.
Lyst names neon swimwear as the biggest trend right now, given that searches for bright swimwear have increased 96% over the past three months. Specifically, Lyst says lime green and neon yellow are especially popular. "Endorsed by celebrities like Jennifer Lopez, Hailey Bieber and Kim Kardashian, neon swimwear has been responsible for over 35K social mentions since January," Lyst reports. In fact, we did a little digging and found that Jennifer Lopez has been way ahead of the neon trend—scroll down to see how she's worn it.
How J.Lo Wears Neon Swimwear
Next, 6 swimsuit trends Selena Gomez never forgets to buy.
-
J.Lo Just Wore the Dated Shoe Trend That Magically Becomes Chic When Paired With White JeansNow I wish I hadn't donated my old pair.
-
In Istanbul, J.Lo Wore a Matching Set With the Shoe Color Trend That's Guaranteed to Make Outfits Look RichMoney.
-
When Traveling to Europe, This Dress Trend and Heel Trend Will Ensure You Don't Look Out of PlaceTake it from Jennifer Lopez in Poland.
-
At the Airport in Italy, J.Lo Ditched Wide-Leg Pants and Heels for These Elegant Skirt and Sandal TrendsChanging things up.
-
FYI: Fashion People in Spain Are Wearing This Elegant Pant Trend Instead of Wide-Leg JeansJ.Lo approves.
-
The Most Controversial Anti-Skinny-Pant Trend of the Year Is About to Be Everywhere in the U.S.Jennifer Lopez is the latest adopter.
-
Step Away From the Black Leggings—This Is the Low-Key Legging Color Trend You'll See Everywhere This SummerJennifer Lopez approves.
-
The $0 Styling Trick to Copy From J.Lo and Sabrina Carpenter This SummerIt's so easy.
