Every Editor I Know Blames Their Good Skin and Hair on These On-Sale Beauty Gems


(Image credit: @chelsea_millerxoxo)

There are lots of things I love about being a beauty editor, but one of my favorites is how often I'm able to connect with other writing pros within the industry—whether they're fellow WWW colleagues, freelancer beauty writers, or editors at other iconic print and digital communications. (My 12-year-old self would literally scream.) 

Due to how frequently I mix with other peeps in the biz—and sip and spill tea about the best (and worst) products—I could easily spend a full five minutes reciting hundreds of unanimously loved formulas. That being said, I've tried the beauty staples every single person I know seems to agree are the absolute shit. These are the product you'll often find WWW Beauty's stories brimming with, but right here and right now, I'm sharing 20 specific editor-beloved products that are fortuitously on sale thanks to Nordstrom's always-epic Anniversary Sale. Keep scrolling! A handful of must-try product gems that really make our skin and hair sing are just below. 

Next: Nordstrom's Anniversary Sale Is On—18 Beauty Steals to Grab Before Everyone Else

Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.