These COS Trousers Are So Popular, I Don't Understand How They're Still in Stock

It all started in the spring of 2022 when COS introduced a pair of beige wide-leg trousers that filled the gap in our wardrobes created by the phenomenon that was The Row's pleat-front Phoebe pants. From Kendall Jenner to Rosie Huntington-Whiteley, many über-minimalists couldn't resist their pared-back, timeless charm. At a cool £1420, these exact trousers understandably didn't make their way into the wardrobes of our editors or anyone we know. Although there is a huge difference between a well-cut pair of trousers and an ill-fitting pair (not to mention the fabrics and finishes used), the style itself—a simple, roomy leg with a high waist—wasn't unusual or different and could be traced back easily to slacks from the '90s, '80s and even '30s. In fact, 1932 was dubbed The Year of Wearing Trousers, and the exact same silhouette led the pack then. To say this is a timeless and worthwhile investment is an understatement, but to be able to take part in said investment for something more around the £100 mark is certainly preferable.


(Image credit: @emilyjdawes)

Who What Wear editor, Emily Dawes, swears by her COS trousers

COS clearly saw a great resonance with its first round of beige trousers, as new versions have been launching ever since—in varied colours, fabric and cuts, but all with that same effortless slouch to them. Three of our very own editors have worn their black versions to the office on repeat this winter, and have reported back that the best thing about these trousers is in fact the elasticated, adjustable inner-waist sections so you can tailor the fit to perfectly suit you—amazing. I'd love to see the sizing go beyond an 18, but at least they do go up to an 18, unlike some high-street labels. 

Keep scrolling to shop the famously good COS wide-leg trousers, and shop our other favourite trousers at COS right now.



(Image credit: @y.a.t.r.i)

There isn't a single minimalist influencer I know who hasn't got a pair.


(Image credit: @louisahatt)

Tailored trousers can work really well with a sporty bomber and trainers.


(Image credit: @francescasaffari)

You can easily restyle these trousers for any season depending on your shoe and top choices.


(Image credit: @emilyjdawes)

Add a vest, and you have 2024 style wrapped up.


(Image credit: @lindseyholland_)

How chic do they look paired with a waistcoat, like Lindsey has done above?

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This post was originally published at an earlier time and has since been updated. 

Hannah Almassi
Editor in Chief

Hannah Almassi is the Editor in Chief of Who What Wear UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. She joined following a seven-year tenure at Grazia magazine, where she led front-of-book news, fashion features and shopping specials as fashion news and features editor. With experience in both print and digital across fashion and beauty, Hannah has over 16 years in the field as a journalist, editor, content strategist and brand consultant. Hannah has interviewed industry heavyweights such as designers including Marc Jacobs and Jonathan Anderson through to arbiters of taste including Katie Grand and Anna Dello Russo. A skilled moderator and lecturer specialising in the shift to digital media and e-commerce, Hannah’s opinion and work has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and, among many others. Hannah is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits. Hannah currently resides in Eastbourne with her photographer husband, incredibly busy son and highly Instagrammable cat.