Bulgari's Dreamy New Bags Are the Definition of Eye Candy

Bulgari chose the perfect name for its newest bag launch: "hypnotic." Meaning spellbinding or mesmerizing, the word aptly describes the gorgeous new bags, which come in a slew of great colors: pale pink, classic black and white, ombré silver, and bold red. It's only a matter of time before Bella Hadid, one of the faces of Bulgari, steps out wearing the new Serpenti Hypnotic bag and starts a frenzy.

"Focusing on the snake's renowned ability to hypnotize its prey with the power of the eyes, the latest addition to the Serpenti family captures the magnetic hold that can be in just one look," the press release reads. "A harmony of shapes and classical geometry are this bag's seductive hallmarks, whilst the ultra modern and bewitching update of the snakehead completes the spell."

Intrigued? We thought you would be. Read on to shop the new bags for yourself.