The 20 Most Popular Loungewear Buys on Who What Wear This Month

If you're a regular here at Who What Wear, then you'll know that we've been running a monthly franchise that reveals the items our readers have been clicking on each month. Of course, our lives have changed dramatically over the course of March, and it's hard to believe that most of us were carrying out our usual routines just four weeks ago. What a difference a month makes. For anyone now WFH, this has, naturally, had an effect on the way we dress and navigate our wardrobes.


(Image credit: @alexisforeman)

With more people battening down the hatches and staying indoors, unsurprisingly, according to global fashion search platform Lyst, the UK has seen a dramatic rise in searches for loungewear pieces, such as hoodies, leggings, sweatshirts and cardigans. It's a trend that is also reflected in the stories and fashion items you, our lovely readers, are enjoying right now.

So for our March edition of "What You're Clicking On," we decided to dedicate it to loungewear and, after a bit of digging, we found that there were 20 products in particular that have piqued the interest of our readers. From H&M's cosy co-ord to Arket's perfect white tee, scroll down to see the at-home staples the WWW devotee is loving.

Shop the best-selling loungewear pieces:

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