Early Adopters Are Already Wearing This Major Swimsuit Trend

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(Image credit: @gil___rodriguez)

With predictions about the biggest swimsuit trends of 2020 already underway, it was only a matter of time before fashion insiders started wearing some of the year-defining items. At the front of the pack? Color-block swimsuits—a trend that early adopters are endorsing at the top of the year. We’re seeing strong silhouettes from designers including Oséree, known for its signature metallic lurex styles, as well as up-and-coming brands like Gil Rodriguez, which has a split-color one-piece that is nearly out of stock.

It’s no surprise that this swimwear trend is taking off since it’s something we also saw on the S/S 20 runway at Emilia Wickstead, Rejina Pyo, Alberta Ferretti, and more, bringing bold color pairing to their collections. Ahead, see how fashion insiders are already wearing the color-block swimsuit trend and then shop my edit.

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(Image credit: @florriet)

This Oséree bikini, which makes use of six bold colors is a standout and is sure to be one of the most coveted swimsuits of 2020. I'd recommend ordering one now before it sells out.

Shop the swimsuit:

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(Image credit: @cultgaia)

Cult Gaia recently launched swimwear, and yes, it's just as incredible as you would expect—including this cutout one-piece in desert shades.

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(Image credit: @gabifresh)

Tap into the biggest color trends for 2020 with these sunny shades.

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(Image credit: @alyssainthecity)

Alyssa Coscarelli is always early to the coolest trends, so it's no shock to see that this trend is already a part of her vacation wardrobe. One more reason to add Gil Rodriguez onto your radar.

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(Image credit: @hoskelsa)

Model Elsa Hosk has convinced me to add this stunning orang-and-yellow two-piece from Sébastian to the top of my shopping list.

Shop the swimsuit:

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(Image credit: @fionazanetti)

Beyond color-blocking, this swimsuit is finished with side cutouts and a waist-defining belt. While this version is already sold out, this pink-and-black one can still be snapped up.

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Next, read about more key swimsuit trends for 2020.

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury and runway content as well as wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, Tiffany & Co., and MyTheresa, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.