I Tried the Exact Eyeliner Shade Victoria Beckham Swears By, Now I Know Why It's a Bestseller

The Victoria Beckham Beauty Satin Kajal Liner in shade Cocoa is one of the bestselling shades (and Victoria Beckham's favourite), so our beauty editor put it to the test.

A collage with a photo of Victoria Beckham applying her eyeliner, a selfie of beauty editor Eleanor wearing the VBB satin kajal eyeliner in shade Cocoa, and a photo of the eyeliner itself on a marble surface
(Image credit: @eleanorvousden, @victoriabeckham)

Few makeup products make it from our Who What Wear UK beauty cupboard to my makeup bag. As a beauty editor who tests new beauty products for a living, it's only the very best makeup products that earn a permanent spot in my daily rotation, and for me, one of those is undoubtedly the Victoria Beckham Beauty Satin Kajal Liner in shade Cocoa. If you're thinking of buying it, scroll on for my honest thoughts on why I think that this Victoria Beckham Beauty product is genuinely worth it after owning it for over a year.

Victoria Beckham Beauty Satin Kajal Liner in Cocoa

The victoria beckham satin kajal liner in cocoa up close on a marble table

(Image credit: @eleanorvousden for Who What Wear UK)

The Formula

A swatch on hand of the victoria beckham beauty satin kajal liner in shade cocoa

(Image credit: @eleanorvousden for Who What Wear UK)

Having owned this eyeliner for over a year (and several of the other shades, too), I can see exactly why Cocoa is one of the bestselling shades. In fact, it's also a favourite shade of Victoria Beckham herself. As for the formula, it's buttery soft, gliding effortlessly onto the eyes. It's perfect for creating a defined wing, a soft-focus smoky eye, or using on the waterline to define the eyes—it excels at them all.

My favourite way to use it is to create a softly diffused wing and smudge it along my lower lash line to create lived-in, smouldering definition. But you can even scribble it over the entire lid like a creamy eyeshadow stick, making it an incredibly versatile product to have in your makeup bag.

The texture is soft and creamy, so it doesn't drag or crumble when you're applying it. And if you have sensitive eyes like me, you'll appreciate this! It's also waterproof and long-wearing, so you don't have to worry about it transferring or fading throughout the day.

The Shade

Beauty editor Eleanor Vousden wearing the satin kajal eyeliner in shade Cocoa, with a softly diffused wing in brown

(Image credit: @eleanorvousden for Who What Wear UK)

Cocoa is the perfect brown eyeliner colour I've ever tried. It's a rich, chocolate brown with a matte finish, meaning there's no sparkle or shimmer here. I favour this shade over black, as it's a softer and more wearable day-to-day, and having asked my colleagues, it suits all eye colours, too. It offers just enough definition to line the eyes, without it looking heavy. In fact, it's a great eyeliner for tightlining on the lash line if you favour subtle definition day-to-day.

The Verdict

A selfie of Eleanor wearing the satin kajal eyeliner in shade cocoa as a winged liner

(Image credit: @eleanorvousden for Who What Wear UK)

While it may be more expensive than most eyeliner pencils, I wholeheartedly believe this eyeliner is worth the extra investment. If you're yet to try any of the Satin Kajal Liners, I recommend going for the Cocoa shade first. The matte brown shade is ideal for daytime definition, right through to smoky eyes and creating cat-eye looks. Plus, the addition of the smudger on the other end of the pencil is so helpful for diffusing and smudging the pigment. I've tried a few different shades (including Cinnamon, a shimmering bronze, as well as Ash and Black), but Cocoa is by far my most reached-for hue. Trust me, you won't regret it.

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Eleanor Vousden
Beauty Editor, Who What Wear UK

Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at Powder. She has also contributed to Wallpaper and Elle Collections.

With a degree in fashion journalism from the London College of Fashion, she has 10 years of industry experience and has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.

Eleanor’s journalistic focus is providing readers with honest and helpful beauty content. She has interviewed celebrity makeup artists, hairstylists and dermatologists throughout her career, as well as celebrities such as Hailey Bieber, Sarah Jessica Parker and Scarlett Johansson.