This Gift Box From Violet Grey Always Sells Out in a Day—Here's What's Inside


(Image credit: @cassandra.cadwell)

If you thought there'd be even a short beauty shopping lull after last week's massive cyber sales, I'm here to inform you of another insanely good deal to snap up this season. Violet Grey, L.A.'s buzziest luxury beauty boutique frequented by the likes of Rosie Huntington-Whiteley, January Jones, and Laura Harrier, has officially launched the beauty gift box to end all beauty gift boxes: the 2020 Violet Box. The ultra-curated package is filled with an impressive selection of the retailer's best sellers across skincare, makeup, and hair that have gotten the ultimate stamp of approval from shoppers all year long.

The price is steep at $425, but the value of all the items included tallies up to over $1000. While spending a large portion of a month's rent on beauty products might sound completely asinine, it's worth considering exactly what's included in this set. These are top-tier beauty products experts and editors already adore.

More editor-approved picks from Violet Grey:

Associate Beauty Editor

Courtney Higgs is a Cancer sun, Libra rising beauty enthusiast with about six years of experience in the editorial space. She was previously Who What Wear's associate beauty editor after spending many years working on the West Coast edit team at InStyle Magazine. She graduated from California State University, Northridge, with a BA in communication studies and pivoted to editorial after spending her college years working in the legal field. Her beauty philosophy is simple: She believes there are no wrong answers and that discovering our favorite beauty products and rituals is a journey, not a sprint. When she's not geeking out over products, she can be found adventuring around L.A. with her fiancé; watching reality TV with their French bulldog, Bernie Mac; or relating way too hard to astrology memes.