The 2023 Swimwear Trends Celebrities Are Already Wearing

Summer may not have officially begun just yet, but the brighter skies and warmer temperatures have inspired me to think ahead. I just booked a holiday to Greece, and somewhere in the back of my mind, I'm already weighing up my swimwear options for it. However, it's been a minute since I found myself in need of swim attire, so I feel a little out of practice when it comes to assembling looks to wear to the beach or, indeed, to lie by the pool in. This is precisely why I’m turning my attention to celebrities.

Seeing as they live very different (read: more luxurious) lives than most, celebrities know a thing or two about dressing for their hols, so who better to seek inspiration from? It would appear the stars have aligned their annual holidays, as so many stylish celebs are soaking up the rays in some exotic destination as I type—and doing so very stylishly, I might add. So what are they wearing for their sunny breaks? I've charted the nine celebrity swimwear trends that are already proving to be a hit this year. From swimwear to accessories all the way to of-the-moment cover-ups, scroll on to see the celebrity swimwear trends that matter in 2023. 

1. Lurex Finishes

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(Image credit: @lizzobeeating)

Style Notes: Swimwear trends are usually indicative of the broader fashion trends we're seeing at any given time, and this certainly pertains to the lurex bikini trend that celebrities—including Lizzo—keep picking up. The metallic flecks make it feel fancy and glamorous, a far cry from the Speedo you wear to do lengths in the local pool. 

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2. Beaded Necklaces

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(Image credit: @simoneashley)

Style Notes: As far as jewellery goes, I very rarely deviate from gold, with clear stones forming the only sort of embellishments. However, I intend on using my next holiday as a reason to get a little more playful with my jewellery, starting with the beaded necklaces that are decorating the décolletages of everyone from Hailey Bieber to Simone Ashley. 

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3. Linen Shirts

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(Image credit: @jasminetookes)

Style Notes: These days, the cover-up you choose is just as important as the cossie you wear underneath it. If you're unsure what your beach aesthetic looks like, start with something simple like Jasmine Tookes' linen shirt. 

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4. Bucket Hats

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(Image credit: @haileybieber)

Style Notes: Gorgeous gorgeous girls love their sun protection, which is why I'm jumping on the bucket-hat bandwagon. Not only will the wide brim offer your face more protection from the sun's rays, but it'll also help you achieve that Y2K aesthetic It girls like Hailey Bieber are rocking on the beach. 

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5. Bandeau Bikinis

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(Image credit: @traceeellisross)

Style Notes: If tan lines are primary concern for you, then follow Tracee Ellis Ross's lead by investing in a bndeau bikini top—the simpler, the better. 

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6. High-Leg One Pieces

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(Image credit: @jlo)

Style Notes: As well as bandeaus, another shape I'm seeing already this year is the return of '80s high-legs. I put it down to the Pamela Anderson effect. 

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7. SATURATED SHADES

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(Image credit: @dualipa)

Style Notes: Mirroring the spring/summer 2023 runways, bold, saturated shades are high up on the swimwear agenda this season, with the likes of Dua Lipa choosing to clash hers with other highlighter tones. Doesn't her lime bikini top make her glowy tan pop? 

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8. BREEZY CO-ORDS

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(Image credit: @shaymitchell)

Style Notes: While it may have once been considered passé to match your outfit to your bikini so acutely, fashion has taken a 180-degree turn. Now, celebrities are seeking out co-ords that, well, coordinate, perfectly to their cossies and bikinis, creating a very high-end aesthetic in the process. Add a basket bag to give the look a touch of the Riviera about it. 

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9. Animal Prints

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(Image credit: @lauraharrier)

Style Notes: If there's one thing we know to be true about fashion, it's that what goes around always comes back around. And right now, we're witnessing a resurgence of leopard print, which is proving very popular in swimwear, too, I might add. Just ask Laura Harrier. 

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Next Up: Spring/Summer 2023 Fashion Trends—21 Expert-Approved Looks You Need to See

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over twelve years of experience in fashion journalism. She been creating engaging and elevated style content for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories, and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, works closely with influencer talent on content initiatives, represents the brand at industry events, and regularly contributes to social media. Previously, Maxine appeared on TV in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o. 


Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship, she was offered a position on the Look magazine fashion desk. She accepted, leaving university a year early in the process. She went on to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion writer along the way. She later served as Look’s acting Editor in Chief before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others. Maxine works remotely from her countryside home near Edinburgh.