Foundation
Foundation to swear by, with tips and trends all tried tested and loved by the Who What Wear team.
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Makeup Artists Use These 18 Foundations to Make Dark Spots Vanish
Now you see them—now you don't.
By Maya Thomas
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How to Apply Foundation So Well That People Ask "What's Your Skincare Routine?"
We all know it's harder than it looks.
By Katie Berohn
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Makeup Artists Agree: These Are the Best Foundations for Asian Skin Tones
Find your perfect match.
By Sarah Yang
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6 Expert-Approved Makeup Tricks to Try If You Have Uneven, Textured Skin
Use these for smoother skin.
By Sarah Yang
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Makeup Artists, TikTok, and Editors Say These Are the 13 Best Matte Foundations
A truly well-rounded list.
By Shawna Hudson
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Celebs With Sensitive Skin Love These Foundations, According to Makeup Artists
Your skin will thank you.
By Maya Thomas
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Combo Skin? These Are the Foundations a Celeb Makeup Artist Would Use on You
For a guaranteed flawless finish.
By Shawna Hudson
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People With the Best Freckles on the Internet Crown These 9 Foundations Supreme
Freckled and fabulous.
By Maya Thomas
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Summer Sweat Be Damned—These Long-Wear Foundations Are Fully Vetted
Drip begone.
By Jasmine Fox-Suliaman
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The 15 Best Cream Foundations of 2024, Hands Down
We've got you covered (literally).
By Grace Day
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I've Received 47 Compliments on My Skin Since I Started Wearing This Foundation
We test, you trust.
By Erin Jahns
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Makeup Artists Love to Use These Inexpensive Foundations on Mature Skin
You'd never guess they're not expensive.
By Erin Jahns
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I Forced 15 Editors to Choose the One Beauty Product That Defined 2022 for Them
The GOAT, or at least 2022.
By Casey Clark
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Party Season Isn't Complete Without These Viral Makeup Products
The finishing touches you're missing.
By Aniyah Morinia
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This Mineral Makeup Brand Is a Dream for My Over-40, Acne-Prone Skin
Um, I hadn't used mineral foundation in over a decade.
By Marie Lodi
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I Have Acne-Prone Skin—Meet the Game-Changing Foundation I'm Never Taking Off
It doesn't even feel like foundation.
By Shawna Hudson
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Everyone's Talking About Summer Fridays' New Skin Tint—Our Uncensored Thoughts
Kim K posted it on her Instagram story.
By Katie Berohn
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I'm Always Testing High-End Foundations—These 15 Are Worth the Extra Dollars
I'll spend the extra money for flawless skin.
By Shawna Hudson
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It's Official: This $13 Foundation Is the Absolute Best for Oily Skin
We kid you not.
By Erin Jahns
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The 5 Toxic Products I Tossed From My Makeup Bag and What I Replaced Them With
Hard pass.
By Courtney Higgs
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We Tried the New Minimalist Makeup Line That Finally Checks Every Single Box
Meet Merit.
By Erin Jahns
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Whoa, Is Clinique Sneakily Making the Best Foundations? See My Reviews
If you like foundation that looks like your skin, keep reading.
By Katie Berohn
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Multitasking Makeup Is the New Norm—Here Are 21 Products That Also Slow Wrinkles
If my foundation isn't packed with skin-friendly ingredients, I don't want it.
By Katie Berohn
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The Rumors Are True: This Charlotte Tilbury Foundation Is Viral and Worth It
The reviews don't lie.
By Aniyah Morinia
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Trust Me: These 8 Items Are the Foundation of a Perfect Wardrobe
In case you were wondering.
By Courtney Falsey
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This Often-Overlooked Makeup Hack Practically Guarantees Glowing Skin at Any Age
According to January Jones's makeup artist.
By Courtney Higgs
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The 19 Best Powder Foundations to Shine-Proof Your Skin This Season
From $10 to $64.
By Erin Jahns
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Skin Tints Are Trending Right Now, and These 11 Are the Best
They're perfect for summer.
By Mica Ricketts
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10 Beloved Makeup Products That Live Up to the Hype
The reviews are in.
By Courtney Higgs
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AOC Says This $25 Vitamin C Serum Is Better Than the Expensive Versions
It has great reviews.
By Erin Fitzpatrick