I'm Predicting Free People's Next 26 Cult-Favorite Pieces
If you've been paying close attention to my stories, you'll know that I've previously shared my predictions for the next cult-favorite pieces at Madewell, Nordstrom, H&M, and Mango. We aim to please here at Who What Wear, so naturally, I've picked some of our readers' favorite brands for this series. The next crowd-favorite retailer on the docket? Free People.
I don't know about you, but when I think of Free People, I think of a breezy patterned "boho" dress—but I promise you that the brand has much more range than that. One of my favorites on this list: the oversized scrunchies available in a rainbow of different colors. Instagrammable yet functional, I have a feeling the scrunchies will be a great mood-boosting purchase for more than a few of you. Scroll down to shop the pieces I think will become the most popular items at Free People.
Yep, this is exactly the kind of comfort level I'm seeking right now.
How fun are these oversized scrunchies in a rainbow of different colors? I love how this model layered both the light blue and yellow versions in her hair. Very Instagrammable.
I can never resist a good Little White Dress—especially if it has puff sleeves.
There will be events again eventually, and when they come, this is what I'll want to wear.
This is the perfect soft, slouchy sweater for summer nights—just as the name suggests.
A white tank top is one of the most versatile clothing items you could own.
Like I've said before, a casual midi dress is the most underrated basic of summer.
I personally love wearing slip dresses with long cardigans.
Next, the #1 dress trend on Amazon—and 7 ways to wear it.
Erin got her start as a Who What Wear intern over 13 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.
-
These Under-$50 Amazon Prime Day Finds Are Guaranteed to Make Your Outfit Look More Expensive
Bring on the compliments.
By Jennifer Camp Forbes
-
Bella Hadid Just Wore the Under-$500 It Bag That On-the-Go Fashion People Want RN
It's sure to be a best seller.
By Nikki Chwatt
-
33 Summer Accessories I'm Shopping to Make My Basics Feel Brand-New
Because we all need a little rizz.
By Jasmine Fox-Suliaman
-
The Shopbop Sale Section Is Filled With Cool-Girl Gems—24 I'm Adding to My Cart
These are guaranteed to sell out.
By Jennifer Camp Forbes
-
Angelina Jolie Wore the Classic Bag Trend I'd Pick Over a Birkin
It's true.
By Eliza Huber
-
I'm Told I Find the Best Stuff on Revolve—These Shoes and Bags Should Tell You Why
See for yourself.
By Nikki Chwatt
-
Amazon Prime Day Is Almost Here—I'm Keeping an Eye on These 31 Elevated Items
You'd never guess these are all under $100.
By Jennifer Camp Forbes
-
25 Effortlessly Elegant Free People Dresses That Were Made for Summer
All under $150.
By Jasmine Fox-Suliaman