I'm Predicting Nordstrom's Next 23 Cult-Favorite Items


(Image credit: @tamaramory)

You might have noticed that we do a lot of stories based on customer reviews. From five-star drugstore dry shampoos to the best-reviewed items at Urban Outfitters, we do these roundups because it's always helpful to see what shoppers are saying before you take the plunge. However, this time around, I'm taking a different approach. You may know about über-popular items like Levi's skinny jeans with over 11,000 reviews on Amazon or Zella leggings that boast over 6000 Nordstrom reviews. But what are the next cult-favorite items? That's what I'm about to predict.

These newer arrivals or trending items don't have thousands of reviews yet, but I predict that these items below will be the next big things. In due time, they will be cult favorites—just watch. Scroll down to shop my predictions about the next cult-favorite pieces at Nordstrom. 

Jackets and Sweatshirts


(Image credit: @gessflyy)


(Image credit: @allypayer)

Bras, Underwear, and Sleepwear

Shoes and Accessories


(Image credit: @trustmebuythis)


(Image credit: @kristenmarienichols/)

Blouses and Dresses

Jeans, Shorts, and Jumpsuits


(Image credit: @tamaramory)

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Erin Fitzpatrick
Senior News Editor

Erin got her start as a Who What Wear intern over 12 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of senior news editor (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.