Olivia Palermo Wore the Color That's About to Be Everywhere

One of the things that makes Olivia Palermo such a crowd favorite is that she loves to try the latest trends, and she consistently styles them in accessible ways. Her latest fall trend to test-drive is the potter's clay trend. And what exactly is the potter's clay trend, you ask? It's an autumnal rusty hue in the brown color family that brands like Tibi and 3.1 Phillip Lim have fully embraced, and it was included in Pantone's fall 2016 color report. Not only that, our go-to trend forecaster correctly predicted its popularity. We find the flattering hue to hint of falling leaves, which couldn't be more seasonally appropriate. The trend is clearly working for Palermo, as she's donned it on multiple occasions throughout fashion month, opting to wear pieces from Zara, Max & Co, and Tibi. 

Keep scrolling to see the recent occasions that Palermo has worn fall's hottest color trend, and shop our potter's clay picks at the end!


(Image credit: Getty Images )

On Olivia Palermo: Max & Co scarf, sweater, and trousers. 


(Image credit: Style Du Monde )

On Olivia Palermo: Tibi Salome Plaid Bias Skirt ($495).


(Image credit: Getty Images )

On Olivia Palermo: Zara trench; Rachel Pally Marla Top ($145); Olivia Palermo + Chelsea28 Leather Overalls ($299); Aerin Leopard Pony Zip Pouch ($550).


(Image credit: Collage Vintage )

On Olivia Palermo: Tibi Featherweight Suede Luxe Shirt ($795); Zara Embroidered Poplin Shirt ($50); AG The Jodi Crop Leatherette Jeans ($245) 


(Image credit: Oliviapalermo.com )

On Olivia Palermo: Zara trench, Striped Blouse ($36), and Trousers With Golden Side Buttons ($100).

Shop our potter's clay picks:

Allyson Payer
Senior Editor

Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.