This Dress Keeps Selling Out "Within Moments" of Being Restocked


Christy Dawn

Walk down the streets of Venice, and you're pretty much guaranteed to see at least one L.A. girl in a Christy Dawn dress. Dawn is a model who used her fashion-industry expertise to create a line of (very) pretty dresses made from deadstock materials. She's since opened a flagship store in Los Angeles's Venice neighborhood, and the popularity of her breezy feminine dresses seems to grow by the day, with many styles quickly selling out upon their release.

Speaking of selling out, one style in particular flies out of stock every time it's released: the Lennon Dress. The brand even said in a recent newsletter, "It sells out within moments of being released." And we can vouch for that, as we noticed that the dress sold out pretty much immediately when it was released in two different prints last week. We're quite certain that the button-front ruffle-sleeved midi dress will return, but we highly recommend signing up for the brand's email list if you want to get your hands on it—blink and you'll miss it. 

Read on to see the Christy Dawn Lennon Dress and shop some of our other favorite dresses from the brand.