Every Over-40 Fashion Influencer I Follow Sticks to These Styling Rules

The fashion industry can be a little obsessed with youth, whether it's the latest up-and-coming designer or the young model spotted on the streets of London. However, thanks to inventions such as Instagram, women of all ages have been given a platform from which to show off of their style—and it's about time.

As much as we love the thrill of discovering fresh talent, you can't beat the style authority of someone who has spent years experimenting with their look and honing their wardrobe. And, when you combine this seasoned understanding with a personal love of fashion, it can have a pretty powerful result. Who better to look to for fashion advice?

From Vens Wife Style's high-impact tailoring to Mette's elevated staples, there are so many over 40 influencers that I look to for inspiration. While each person has their own unique flair, I've noticed that many of their outfits have certain things in common. Covering everything from statement-making hues to chic accessories, these styling rules are super simple yet so effective. Scroll down to see my pick of the best.

Don't Be Afraid of Colour


(Image credit: @greceghanem)

Style Notes: A hit of colour is sometimes just what classic fabrics need to sing. Just look at Grece's silken teal dress, which really pops next to her heritage check coat and brown boots.


Dress-Up Casual Staples With Smart Accessories


(Image credit: @msorrig)

Style Notes: Wardrobes staples can be instantly elevated by a few well-chosen accessories. Case in point? Mette's double denim pairing looks 10 times more polished with heeled boots and a logo belt. 


Tailoring Is Your Friend


(Image credit: @venswifestyle)

Style Notes: Tailoring is your one-stop-shop for looking and feeling pulled-together. Take your cues from Vens Wife Style and go for a tonal base with a statement accessory.


A jumpsuit Is Never a Bad Idea


(Image credit: @traceeellisross)

Style Notes: It's a common misconception to think that jumpsuits are a young person's game, but there are countless 40-plus fashion lovers who beg to differ. 


Invest in Solid Staples


(Image credit: @trayslounge)

Style Notes: Tracey Lea Sayer is proof that when you have your basics down, it's so much easier to create winning outfits. On our list is Weekday's Breton and Stories' classic coat. 


Next: Spring/Summer 2020 Fashion Trends: What We'll Be Wearing in This New Decade